IKEA Bus Terminals Change the Way You Wait
Kamal Musharbash — December 17, 2010 — Marketing
If you live in Paris, France, and you’re waiting for the bus, get a change of scenery and comfort by trying out these IKEA bus terminals. The latest endeavor by IKEA hopes to reach out everyday commuters by replacing traditional terminal seating with comfy, cozy couches. The design is a smart and effective way to make your wait a tad more stylish and comfortable.
The IKEA bus terminals have been applied to 12 shelters thus far and will run from the 15th to the 21st of December, 2010. The living room concepts include pieces such as the KLIPPAN and EKTORP sofas that have been consistently best sellers at IKEA.
The IKEA bus terminals have been applied to 12 shelters thus far and will run from the 15th to the 21st of December, 2010. The living room concepts include pieces such as the KLIPPAN and EKTORP sofas that have been consistently best sellers at IKEA.
Trend Themes
1. Cozy Bus Terminals - Creating comfortable and stylish bus terminals with IKEA furniture presents an opportunity for transportation companies to enhance the waiting experience for commuters.
2. Alternative Seating - Introducing unconventional seating options, like couches, in public spaces opens up new possibilities for furniture companies to cater to unique customer needs in various settings.
3. Transforming Waiting Areas - Transforming traditional waiting areas into comfortable and inviting spaces using innovative furniture solutions can revolutionize the way people experience public transportation.
Industry Implications
1. Transportation - Transportation companies can explore partnerships with furniture retailers and designers to create more comfortable and aesthetically pleasing waiting areas.
2. Furniture - Furniture companies can expand their market by targeting public spaces and transportation hubs to provide innovative seating solutions.
3. Public Transportation - Public transportation agencies have the opportunity to improve customer satisfaction and attract more riders by incorporating comfortable seating options in their terminals.
5.4
Score
Popularity
Activity
Freshness
