The Igloo ECOCOOL Collection is Arriving for Spring 2021
Michael Hemsworth — March 13, 2021 — Eco
References: igloocoolers & hiconsumption
The Igloo ECOCOOL Collection is a lineup of coolers for outdoor enthusiasts looking to keep their favorite food and drinks chilled in a more eco-focused manner. The coolers are all crafted with post-consumer plastics that have been used by the brand to create a resin that is very durable when compared to existing options on the market. The coolers are made in the USA and will come in five models to start with new ones potentially coming in the future.
The Igloo ECOCOOL Collection starts at $25 and is positioned to be available starting April 22, 2021 to have the coolers arrive just in time for warmer weather. The durably eco-friendly coolers are the first of their kind and maintain a rigid construction that will offer years of dependable use.
The Igloo ECOCOOL Collection starts at $25 and is positioned to be available starting April 22, 2021 to have the coolers arrive just in time for warmer weather. The durably eco-friendly coolers are the first of their kind and maintain a rigid construction that will offer years of dependable use.
Trend Themes
1. Eco-friendly Outdoor Gear - The shift towards eco-friendly products in outdoor gear industry creates opportunities for innovation in materials sourcing and manufacturing process.
2. Circular Economy Products - The emergence of products crafted with post-consumer plastics offers new possibilities for manufacturers looking to create sustainable and circular product lines.
3. Made in the USA - The growing demand for domestically made products presents opportunities for manufacturers to leverage this trend in marketing and product differentiation.
Industry Implications
1. Outdoor Gear Industry - The outdoor gear industry has an opportunity to innovate by creating more eco-friendly and sustainable products, which align with consumers' increasing demand for sustainable products.
2. Plastics Industry - As more companies look to use post-consumer plastics to create new products, the plastics industry can capitalize on this trend by improving their materials recycling process to provide companies with more options.
3. Manufacturing Industry - The manufacturing industry can innovate by developing more sustainable and eco-friendly production processes, like upcycling and recycling of post-consumer materials.
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