"I Am Not Plastic" Aluminum Bottle
References: mysigg & stopglobalwarming.org
StopGlobalWarming.org has formed a partnership with Swiss aluminum water bottle maker Sigg to produce this custom bottle, to let you do your part to reduce plastic water bottles and spread the word.
According to the product's website: "With 2.5 MILLION(!!) plastic water bottles being thrown away every hour in the United States, StopGlobalWarming.org is proud to partner with SIGG to create a re-usable water bottle so we can all do our part and ditch the plastic!"
Thanks to Laurie David for the link.
Implications - Today's modern consumer is always on the lookout for ways to cut their carbon footprint, and helpful products like this clearly and concisely define their ability to help make that task easier and more convenient than ever.
According to the product's website: "With 2.5 MILLION(!!) plastic water bottles being thrown away every hour in the United States, StopGlobalWarming.org is proud to partner with SIGG to create a re-usable water bottle so we can all do our part and ditch the plastic!"
Thanks to Laurie David for the link.
Implications - Today's modern consumer is always on the lookout for ways to cut their carbon footprint, and helpful products like this clearly and concisely define their ability to help make that task easier and more convenient than ever.
Trend Themes
1. Plastic Reduction Movement - With increased awareness of the negative impact of plastic on the environment, there is a growing trend towards alternative, reusable products.
2. Sustainable Packaging - Sustainable packaging solutions, such as aluminum bottles, are becoming more popular as consumers demand eco-friendly options.
3. Eco-conscious Marketing - Companies are adopting sustainability messaging as a selling point to appeal to environmentally conscious customers and take part in the plastic reduction movement.
Industry Implications
1. Packaging Industry - The packaging industry has an opportunity to innovate and offer sustainable alternatives to single-use plastic packaging.
2. Beverage Industry - The beverage industry can shift towards more sustainable packaging solutions, such as aluminum bottles, to reduce their environmental impact.
3. Marketing Industry - The marketing industry can help companies appeal to eco-conscious consumers and promote sustainable products and practices.
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