Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,511 inspiring examples.
Trend Reports
Discover why 1,283 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,143 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,283 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,143 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,231 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,511 cutting edge ideas.

Self-Driving Car Commercials

Clean the Sky - Positive Eco Trends & Breakthroughs

The Hyundai Empty Car Convoy Ad Demonstrates Smart Caring Features

— July 8, 2014 — Autos
To advertise their 'smart caring' features, the Hyundai Empty Car Convoy commercial shows several professional drivers abandoning their cars and letting the vehicles drive themselves. The series of drivers can be seen getting the cars up to speed, then exiting through the sun roof and jumping onto another moving vehicle. The Hyundai Empty Car Convoy then put the driver assist controls to the test.

From steering to emergency parking, the smart caring technology is sure to hit a chord with customers. While the stunts are immensely impressive, the demonstrated features were also modified for the purposes of the advertisement and are not to be used as a substitute for safe driving or experiments of your own. They do, however, assist drivers while on the road.
Trend Themes
1. Self-driving Cars - The use of self-driving cars is a disruptive innovation opportunity for the automotive industry.
2. Smart Caring Technology - The development of smart caring technology is a disruptive innovation opportunity for the automotive industry, as it aims to improve the safety and convenience of driving.
3. Driver Assist Controls - The advancement of driver assist controls is a disruptive innovation opportunity for the automotive industry, as it helps to reduce accidents and improve the overall driving experience.
Industry Implications
1. Automotive Industry - The automotive industry can leverage the use of self-driving cars, smart caring technology, and driver assist controls to improve the driving experience of customers and reduce accidents.
2. Advertising Industry - The advertising industry can explore the use of innovative and attention-grabbing commercials such as the Hyundai Empty Car Convoy to showcase the latest features and technologies in the automotive industry.
3. Technology Industry - The technology industry can contribute to the development of smart caring technology and driver assist controls, which can be embedded in vehicles to enhance the safety and convenience of driving.
2.5
Score
Popularity
Activity
Freshness