The Hydrating Glacial Clay Cleanser Has a Cream-to-Foam Texture
Laura McQuarrie — June 17, 2022 — Fashion
References: bleaubeauty & prnewswire
As a skincare ingredient, clay is known for being immensely detoxifying but it also has a tendency to be drying, but the new Hydrating Glacial Clay Cleanser from Bl'eau offers a different experience. Made with the brand's go-to ingredient, Canadian Glacial Oceanic Clay, this cleanser is not just effective for cleansing but also gently exfoliating, hydrating, cooling and calming.
In the formula, Glacial Oceanic Clay is joined by Glacial Oceanic Mineral Water and five fruit extracts to support the skin's moisture barrier. The clay-based cleanser formula sets itself apart with a transformative cream-to-foam texture and it has the potential to double as a clay mask and spot treatment.
Although Glacial Oceanic Clay is an ingredient that has been used and revered since ancient times, this versatile formula is truly crafted for modern life.
In the formula, Glacial Oceanic Clay is joined by Glacial Oceanic Mineral Water and five fruit extracts to support the skin's moisture barrier. The clay-based cleanser formula sets itself apart with a transformative cream-to-foam texture and it has the potential to double as a clay mask and spot treatment.
Although Glacial Oceanic Clay is an ingredient that has been used and revered since ancient times, this versatile formula is truly crafted for modern life.
Trend Themes
1. Clay-based Skincare Products - Opportunity to develop innovative products that use clay as the primary ingredient for their skincare line.
2. Multi-purpose Cleansers - Innovative cleansers that can double up as clay masks and spot treatments.
3. Natural Ingredients in Skincare - Development of skincare products using natural ingredients such as clay and fruit extracts to support the skin's moisture barrier.
Industry Implications
1. Skincare Industry - Opportunity to develop innovative skincare products using clay and natural ingredients.
2. Beauty Industry - Innovative beauty products can be developed using the transformative cream-to-foam texture of clay-based cleansers.
3. Wellness Industry - Innovative wellness products can be developed using the calming and cooling properties of clay-based skincare products.
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