The 'How to Save $37 Billion a Year' Infographic Tackles Drunk Driving
Jennifer Gosnell — July 26, 2012 — Autos
References: carinsurance.org
The 'How to Save $37 Billion a Year' infographic takes a fiscal look at the responsibilities and consequences of drunk driving and the ways to prevent it. Many campaigns have been created to prevent drunk driving and they have, to an extent, been a success in reducing the amount of people who get behind a wheel drunk. However, it is an ongoing issue that results in the deaths of an average of 29 people per day.
Drunk driving crashes results in over $37 billion dollars of unnecessarily spent money. This campaign seeks to prevent these damages before they occur by reminding drivers that this is money taken out of their tax dollars and lives of people they love and care about. The infographic includes a list of ways to prevent drunk driving as well to really hit home for any potential drunk drivers.
Drunk driving crashes results in over $37 billion dollars of unnecessarily spent money. This campaign seeks to prevent these damages before they occur by reminding drivers that this is money taken out of their tax dollars and lives of people they love and care about. The infographic includes a list of ways to prevent drunk driving as well to really hit home for any potential drunk drivers.
Trend Themes
1. Preventive Measures - Implementing innovative strategies and technologies to prevent drunk driving can significantly reduce the economic and human costs associated with it.
2. Behavioral Change Campaigns - Developing impactful campaigns that create awareness and motivate individuals to change their behavior regarding drunk driving can contribute to saving lives and financial resources.
3. Data-driven Analysis - Utilizing data analytics and visualization to track and analyze trends related to drunk driving can help identify areas for targeted interventions and resource allocation.
Industry Implications
1. Automotive - The automotive industry can explore incorporating advanced safety features and technologies to detect and prevent drunk driving incidents, such as alcohol detection systems and driver monitoring systems.
2. Insurance - Insurance companies can leverage data analytics and predictive modeling to identify high-risk individuals and offer tailored policies and incentives for responsible driving behavior.
3. Public Health - Public health organizations can collaborate with law enforcement agencies and community stakeholders to implement targeted educational programs and initiatives that address the behavioral and social factors contributing to drunk driving.
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