The Hovis Bakers Since 1886 Range Focuses on Quality
Michael Hemsworth — April 13, 2021 — Marketing
References: hovis & talkingretail
The Hovis Bakers Since 1886 range is the latest from the UK-based bakery brand that will offer consumers with a range of options to try out when looking to enjoy products focused on quality and heritage.
The bread range includes the Premium Burger Buns as well as the White and Seeded half cob loaves, which are each formulated with high-quality ingredients. The Premium Burger buns are priced at £1.35 per four-pack and are perfect for preparing the ultimate burger this summer, while the 450-gram half cob loaves are priced at £1.35 and make for great sandwiches.
The Hovis Bakers Since 1886 range will see the Premium Burger Buns available from Nisa starting April 19, while the half cob loaves will launch April 14.
The bread range includes the Premium Burger Buns as well as the White and Seeded half cob loaves, which are each formulated with high-quality ingredients. The Premium Burger buns are priced at £1.35 per four-pack and are perfect for preparing the ultimate burger this summer, while the 450-gram half cob loaves are priced at £1.35 and make for great sandwiches.
The Hovis Bakers Since 1886 range will see the Premium Burger Buns available from Nisa starting April 19, while the half cob loaves will launch April 14.
Trend Themes
1. Heritage-inspired Food Products - Companies can create food products with a focus on heritage to target consumers looking for premium, high-quality options.
2. Premium Baked Goods - There is an opportunity to create premium baked goods using high-quality ingredients targeted towards consumers who are willing to pay a premium price.
3. Convenient Gourmet Foods - There is an opportunity for companies to create gourmet, artisanal food products that are convenient and easily accessible for consumers who value quality and uniqueness.
Industry Implications
1. Food Manufacturing - Food manufacturers can capitalize on the trend towards high-quality, premium and heritage-inspired food products.
2. Retail - Retailers can stock and market premium, high-quality food products inspired by heritage to target discerning consumers.
3. Baking - Bakers can innovate and create premium artisanal bakery products that incorporate high-quality ingredients and heritage-inspired flavors.
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