Hortus Botanicus Honey Packaging Showcases its Golden Contents
Amelia Roblin — December 10, 2011 — Marketing
References: phontwerp.nl & thedieline
If you're anticipating your next meal before you've finished your present snack, it could be that you have a skewed appreciation for what you put into your mouth. Hortus Botanicus Honey packaging serves to demonstrate the value of every single drop of its delectable content, urging you to consume this product mindfully -- a rare practice for modern man.
PHontwerp had the tricky task of branding a type of honey that's dense with divinely sweet flavor and value. A single pot of this spreadable delicacy is said to have come from around 2,000,000 visits of bees between flowers. Every tiny taste of this toast topper should be savored. Hortus Botanicus Honey packaging thus exists as a minimal black box with an orange droplet-shaped frame and the golden bottle emerging as the prized focal point.
PHontwerp had the tricky task of branding a type of honey that's dense with divinely sweet flavor and value. A single pot of this spreadable delicacy is said to have come from around 2,000,000 visits of bees between flowers. Every tiny taste of this toast topper should be savored. Hortus Botanicus Honey packaging thus exists as a minimal black box with an orange droplet-shaped frame and the golden bottle emerging as the prized focal point.
Trend Themes
1. Mindful Packaging - The trend of packaging that encourages conscious consumption and appreciation of the product could disrupt traditional packaging methods and encourage more sustainable practices.
2. Premium Product Values - The value placed on high-quality and rare products, such as Hortus Botanicus Honey, could disrupt traditional mass-produced goods and provide new opportunities for niche markets.
3. Minimalist Design - The trend of simple, clean packaging design could disrupt more elaborate and flashy branding methods and appeal to consumers seeking a more sophisticated aesthetic.
Industry Implications
1. Food and Beverage - The food and beverage industry could benefit from incorporating mindful packaging and promoting premium, high-quality products to appeal to changing consumer values.
2. Packaging - The packaging industry could shift towards more minimalist and sustainable designs to meet the growing demand for eco-friendly and aesthetically pleasing packaging solutions.
3. Luxury Goods - Luxury goods industries could tap into the trend of premium product values and focus on unique and rare offerings to appeal to discerning consumers seeking exclusivity and quality over mass-produced goods.
5.2
Score
Popularity
Activity
Freshness
