These New Monin HomeCrafted Cocktail Mixers one in Two Flavors
Michael Hemsworth — April 26, 2022 — Lifestyle
These new Monin HomeCrafted Cocktail Mixers are arriving to offer bar staff with the ability to create premium alcoholic refreshments in a quick, easy way. The mixers come in two new flavors including Strawberry Ginger Lemonade and Cherry Smash, which will join the brand's existing three flavors. The product only requires the mixer to be paired with a spirit of your choice over ice for a flavorful yet easy-to-prepare option for businesses to choose.
Senior Vice President of Marketing Stasha Johnston commented on the new Monin HomeCrafted Cocktail Mixers saying, "Creating top-shelf cocktails has never been easier or more delicious! Our newest HomeCrafted Cocktail Mixers offer an exciting way for experienced mixologists or entry-level staff to create memorable beverages with ease. Plus, this elevates any takeout experience in a big way—-consistency, premiumization and ease. It’s simple for guests to create restaurant-quality experiences with their delicious to-go meal once they get home.”
Senior Vice President of Marketing Stasha Johnston commented on the new Monin HomeCrafted Cocktail Mixers saying, "Creating top-shelf cocktails has never been easier or more delicious! Our newest HomeCrafted Cocktail Mixers offer an exciting way for experienced mixologists or entry-level staff to create memorable beverages with ease. Plus, this elevates any takeout experience in a big way—-consistency, premiumization and ease. It’s simple for guests to create restaurant-quality experiences with their delicious to-go meal once they get home.”
Trend Themes
1. Ready-to-prepare Cocktail Mixers - The trend of ready-to-prepare cocktail mixers is disrupting the traditional cocktail-making process and allowing for easier and quicker preparation of premium alcoholic refreshments, providing an opportunity for the food service industry.
2. Homecrafted Cocktail Mixers - The emergence of Monin's HomeCrafted Cocktail Mixers in new flavors is a trend that caters to the growing demand for convenience while still delivering on taste, presenting an opportunity for the alcoholic beverages industry.
3. Takeout Cocktail Experience - The trend of offering easy-to-prepare and flavorful cocktail options adds to the overall takeout experience, providing an innovative way to elevate the offerings of the food service industry.
Industry Implications
1. Food Service Industry - The food service industry can take advantage of the trend by expanding their beverage offerings to include ready-to-prepare cocktail mixers for customers who want quick and easy premium refreshing beverages.
2. Alcoholic Beverages Industry - The alcoholic beverages industry can take advantage of the HomeCrafted Cocktail Mixers trend by creating more innovative and convenient cocktail mixes to meet consumers' demand for convenience while still delivering on taste.
3. Takeout and Delivery Industry - The takeout and delivery industry can take advantage of the ready-to-prepare cocktail options to offer additional value to their customers and enhance their overall experience with the food service industry.
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