Help Solve the 'Hipster Tax Crisis' (SPONSORED)
Trend Hunter — March 9, 2014 — Marketing
References: facebook & hipstertaxcrisis
Tax season is upon us and we know our hipster friends (who don’t even like being called “hipsters”) make, well, unique choices with their money. Here is a list of the top 5 fallacies about hipsters (sorry, again) and their tax returns based on “real” and “scientific” evidence via the “Hipster Tax Crisis”.
1. OBSCURITY AND UNCLE SAM: You must report your income, even if you think it’s such an obscure number that no one would truly understand.
2. THE IRS E-File System: The IRS e-file system is currently incompatible with all vintage typewriters, even if your coffee shop has Wi-Fi.
3. TAXES AND SHEEPLE: 81% of hipsters believe that paying taxes has become too mainstream.
4. AVOID VINYL: Tax software is not available on vinyl, yet.
5. BEWARE OF SCARVES: A scarf may not be counted as a deductible expense or as a dependent.
Ironically or not, H&R Block understands the Hipsters of America (ooh, sorry once again) and the current struggle to file taxes in non-ironic ways. But be brave. Watch the video and share an element of this campaign or even hipsterize your own photo alongside #HipsterTax, to help share the word on this current Hipster Tax Crisis.
Every time you share an element of this campaign, H&R Block will make a charitable donation to Covenant House serving homeless youth.
Visit Hipster Tax Crisis and help end this crisis today.
1. OBSCURITY AND UNCLE SAM: You must report your income, even if you think it’s such an obscure number that no one would truly understand.
2. THE IRS E-File System: The IRS e-file system is currently incompatible with all vintage typewriters, even if your coffee shop has Wi-Fi.
3. TAXES AND SHEEPLE: 81% of hipsters believe that paying taxes has become too mainstream.
4. AVOID VINYL: Tax software is not available on vinyl, yet.
5. BEWARE OF SCARVES: A scarf may not be counted as a deductible expense or as a dependent.
Ironically or not, H&R Block understands the Hipsters of America (ooh, sorry once again) and the current struggle to file taxes in non-ironic ways. But be brave. Watch the video and share an element of this campaign or even hipsterize your own photo alongside #HipsterTax, to help share the word on this current Hipster Tax Crisis.
Every time you share an element of this campaign, H&R Block will make a charitable donation to Covenant House serving homeless youth.
Visit Hipster Tax Crisis and help end this crisis today.
Trend Themes
1. Obscurity and Uncle Sam - Opportunity for tax software companies to develop user-friendly tools that can accurately report obscure incomes.
2. IRS E-file System - Opportunity for technology companies to develop compatibility solutions that allow vintage typewriters to be used with the IRS e-file system.
3. Taxes and Sheeple - Opportunity for tax preparation services to cater to the 81% of hipsters who believe that paying taxes has become too mainstream.
Industry Implications
1. Tax Software - Tax software companies can develop innovative solutions to meet the unique needs of hipsters when filing taxes.
2. Technology - Technology companies can develop compatibility solutions to bridge the gap between vintage typewriters and the digital IRS e-file system.
3. Tax Preparation - Tax preparation services can offer specialized services and packages to appeal to hipsters who have a different take on taxes.
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