The Hipsters Puppies Book is Based Off of the Famous Tumblr Blog
Carly Foy — July 13, 2011 — Pop Culture
References: urbanoutfitters & incrediblethings
The Hipster Puppies book is the perfect gift for the puppy-loving hipster in your life.
The book, which ironically mocks hipsters, features dogs donning some of the more notable hipster ensembles.
According to seller Urban Outfitters, it contains "Never-before-seen pictures from the ever-popular Tumblr series, adorable and egotistical dogs, depicted in full color and cross-breed snark and irony at its best."
With puppies donning scarves and thick-rimmed glasses, the Hipster Puppies book by Christopher R. Weingarten features 114 pages of puppy fashion.
Implications - The pet craze has reached new heights as of late, with canine-crazed consumers seeking the newest ways to pamper their pets. Essentially, this desire to show love for cuddly companions has extended into an urge to instill human qualities into canines and other domesticated critters. This exemplifies a need for a more interactive relationship that companies can surely capitalize on.
The book, which ironically mocks hipsters, features dogs donning some of the more notable hipster ensembles.
According to seller Urban Outfitters, it contains "Never-before-seen pictures from the ever-popular Tumblr series, adorable and egotistical dogs, depicted in full color and cross-breed snark and irony at its best."
With puppies donning scarves and thick-rimmed glasses, the Hipster Puppies book by Christopher R. Weingarten features 114 pages of puppy fashion.
Implications - The pet craze has reached new heights as of late, with canine-crazed consumers seeking the newest ways to pamper their pets. Essentially, this desire to show love for cuddly companions has extended into an urge to instill human qualities into canines and other domesticated critters. This exemplifies a need for a more interactive relationship that companies can surely capitalize on.
Trend Themes
1. Pet Personalization - Consumers are looking for new ways to pamper their pets and instill human qualities in them, providing opportunities for companies to create personalized products and services for pets.
2. Irony Marketing - The popularity of the Hipster Puppies book shows the potential success of marketing strategies that use irony and satire to appeal to younger, hipster consumers.
3. Stereotype Mockery - The success of the Hipster Puppies book demonstrates the potential for products and services that playfully mock and satirize stereotypes, particularly among younger audiences.
Industry Implications
1. Pet Industry - The trend towards pet personalization indicates opportunities for companies to create customized products and services for pets, such as personalized diets and grooming.
2. Marketing and Advertising - The success of irony marketing suggests opportunities for businesses to appeal to younger, hipster consumers by using humor and satire in their branding and campaigns.
3. Publishing - The popularity of the Hipster Puppies book highlights the potential market for publishing products that playfully mock and satirize pop culture and societal trends.
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