Martine Rose's New Line Mixes High-Fashion with Menswear Styles
Madison Mackay — January 15, 2018 — Luxury
British designer Martine Rose's new Spring/Summer 2018 line features high-fashion androgynous clothes. The line of t-shirts and sweaters have a gender-bending approach to their design. All vintage-inspired, the line includes hooded sweaters, cotton t-shirts, windbreakers, nylon flight jackets and a terry knit sweater. Using a mix of soft pastel colors, with black and white, all pieces are a bold statement for women's fashion.
The t-shirts feature either the brand name Martine Rose, or a retro MTV multicolored logo. Every piece is oversized, using broken-down silhouettes, large pockets and embroidered logos. The outerwear options are practically made, while still including the vintage menswear inspiration. Martine Rose's collection is one of the first lines of women's clothing of its kind to blend gender, high-fashion and streetwear.
The t-shirts feature either the brand name Martine Rose, or a retro MTV multicolored logo. Every piece is oversized, using broken-down silhouettes, large pockets and embroidered logos. The outerwear options are practically made, while still including the vintage menswear inspiration. Martine Rose's collection is one of the first lines of women's clothing of its kind to blend gender, high-fashion and streetwear.
Trend Themes
1. Androgynous Fashion - Opportunity for designers to create gender-neutral clothing lines that mix high-fashion and streetwear.
2. Vintage-inspired Clothing - Market for clothing that combines retro designs with modern aesthetic, targeting fashion-forward consumers.
3. Gender-fluid Fashion - Emerging trend in the fashion industry that challenges traditional notions of gender, providing opportunities for inclusive and innovative clothing designs.
Industry Implications
1. Fashion - Fashion industry can capitalize on the demand for androgynous clothing by creating unique, gender-bending designs.
2. Streetwear - Streetwear brands can incorporate high-fashion elements into their clothing lines, targeting a wider audience.
3. Design - Designers have the opportunity to experiment and push boundaries by blending vintage-inspired styles with contemporary designs, catering to fashion-forward consumers.
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