The Highball App Enables Social Sharing of Cocktail Recipes
Rebecca Byers — April 10, 2015 — Lifestyle
References: itunes.apple & highsnobiety
The Highball app is a digital cocktail recipe box of sorts that enables users to collect, contribute and share their favorite drinks. Users can connect the app to various social networks and share their favorites with their friends.
The app features a beautifully designed interface that is easy to navigate and aesthetically pleasing, with a color palette that is earthy and cool. Each recipe is stored as a stylish recipe card that can be edited to include notes on personal tastes.
The Highball app is free and available for download in the iTunes store. While there are many cocktail recipe apps, Highball is likely picking up speed based on the way it has differentiated itself from the competition in terms of user experience, design execution and shareability.
The app features a beautifully designed interface that is easy to navigate and aesthetically pleasing, with a color palette that is earthy and cool. Each recipe is stored as a stylish recipe card that can be edited to include notes on personal tastes.
The Highball app is free and available for download in the iTunes store. While there are many cocktail recipe apps, Highball is likely picking up speed based on the way it has differentiated itself from the competition in terms of user experience, design execution and shareability.
Trend Themes
1. Social Cocktail Sharing - Opportunity to create more social-based recipe sharing apps
2. Stylish Recipe Cards - Potential to incorporate visually appealing recipe cards in recipe sharing and cooking apps
3. Personalized Cocktails - Opportunity to make cocktail apps more personalized for users
Industry Implications
1. Hospitality - Integration of Highball app into bars and restaurants can greatly enhance customer experience
2. Mobile App Development - Incorporation of visually appealing and socially sharable components can create a new generation of recipe and food apps
3. Alcohol / Beverage Industry - Incorporating personalized recipe creation and sharing can increase customer engagement with specific products and brands
2.2
Score
Popularity
Activity
Freshness
