The Hiballer Energy Drink is Made Using Sparkling Water
Jaime Neely — March 30, 2012 — Lifestyle
References: hiballer & thedieline
Designed with the health-conscious and sophisticated consumer in mind, the Hiballer Energy Drink is an nutritious beverage made using sparkling water. Branded as a 'sparkling energy water,' the Hiballer Energy Drink comes in six delicious flavors. Four of the flavors contain zero calories and no sugar, while the other two weigh in at 100 and boast organic properties.
Packaged in a clean and simple design, each can features small bubbles that turn blue once the drink reaches a temperature of 45 degree Fahrenheit. This unique feature is made possible thanks to a technology known as thermochromatic ink.
Available in refreshing flavors such as vanilla, grapefruit, wild berry, cranberry apple and lemon lime, the Hiballer Energy Drink is an ideal fitness/nutrition beverage option for the refined and body-conscious consumer.
Packaged in a clean and simple design, each can features small bubbles that turn blue once the drink reaches a temperature of 45 degree Fahrenheit. This unique feature is made possible thanks to a technology known as thermochromatic ink.
Available in refreshing flavors such as vanilla, grapefruit, wild berry, cranberry apple and lemon lime, the Hiballer Energy Drink is an ideal fitness/nutrition beverage option for the refined and body-conscious consumer.
Trend Themes
1. Health-conscious Beverages - Opportunity for disruptive innovation: Develop new drink formulations using natural ingredients that appeal to health-conscious consumers.
2. Sparkling Energy Waters - Opportunity for disruptive innovation: Create a line of carbonated energy drinks that provide a refreshing alternative to traditional energy drinks.
3. Thermochromatic Packaging - Opportunity for disruptive innovation: Explore the use of thermochromatic ink in packaging design to create interactive and visually engaging experiences for consumers.
Industry Implications
1. Beverage - Opportunity for disruptive innovation: Experiment with innovative flavor combinations and packaging designs to stand out in the crowded beverage industry.
2. Fitness/nutrition - Opportunity for disruptive innovation: Develop functional beverages with specific health benefits to cater to the growing fitness and nutrition market.
3. Printing/packaging - Opportunity for disruptive innovation: Create advanced packaging solutions using thermochromatic ink technology to enhance brand differentiation and consumer engagement.
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