The HEST Foamy Has a Comfortable, Rolling Construction
Michael Hemsworth — November 29, 2021 — Lifestyle
References: hest & coolthings
The HEST Foamy camping mattress is a compact piece of gear for those seeking out a way to maintain enhanced comfort when spending extended periods in the wilderness. The mattress is constructed with a dual-layer design that consists of the same type of high-performance polyfoams utilized in home mattresses and a top layer of plush material for enhanced softness. These layers combine to create a mattress that is just 15-inches in thickness for both the standard and wide models, which weigh in at 11 and 13-pounds, respectively.
The HEST Foamy camping mattress is easily compacted down when it needs to be stowed or transported between locations and works to accommodate the increasing number of weekend warriors getting outdoors on their free time.
The HEST Foamy camping mattress is easily compacted down when it needs to be stowed or transported between locations and works to accommodate the increasing number of weekend warriors getting outdoors on their free time.
Trend Themes
1. Dual-layer Camping Mattresses - Innovative, lightweight and convenient dual-layer camping mattresses that provide enhanced sleeping comfort and are easily transportable.
2. Compact Outdoor Gear - The demand for more compact camping gear for outdoor enthusiasts who require easy transport and minimal storage while still meeting their needs.
3. Indoor Comfort Outdoors - An increased focus on bringing the comfort of home mattresses to the outdoors for extended camping trips.
Industry Implications
1. Outdoor Equipment and Gear - The outdoor equipment and gear industry can capitalize on the trend towards more compact, innovative camping gear that enhances outdoor experiences.
2. Mattress Industry - The mattress industry can take advantage of the need for mobile, dual-layer mattresses for outdoor enthusiasts who want to bring the comfort of home to the outdoors.
3. Tourism and Travel Industry - The tourism and travel industry can incorporate the dual-layer camping mattress trend into their packages and offerings, catering to outdoor enthusiasts seeking comfort and convenience on extended trips.
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