Starbucks' Newest Sandwich Features Herbed Chicken on Apple Brioche
Katherine Pendrill — February 14, 2017 — Lifestyle
References: starbucks & brandeating
In an effort to diversify its sandwich selection, Starbucks recently debuted a new Homestyle Chicken & Double-Smoked Bacon Sandwich. Made with premium ingredients and warmed to order, the sandwich is a delicious lunch option for hungry consumers.
The new Homestyle Chicken & Double-Smoked Bacon Sandwich is a hearty dish made with herbed chicken that has been slow cooked until tender. The chicken is then combined with double-smoked bacon and a generous serving of maple mustard for added flavor. The sandwich is served on a toasted apple brioche bun, which is made from dried apples and apple butter for a touch of sweetness.
The newest offering from Starbucks demonstrates how QSR chains can elevate something as simple as a chicken sandwich by adding premium ingredients.
The new Homestyle Chicken & Double-Smoked Bacon Sandwich is a hearty dish made with herbed chicken that has been slow cooked until tender. The chicken is then combined with double-smoked bacon and a generous serving of maple mustard for added flavor. The sandwich is served on a toasted apple brioche bun, which is made from dried apples and apple butter for a touch of sweetness.
The newest offering from Starbucks demonstrates how QSR chains can elevate something as simple as a chicken sandwich by adding premium ingredients.
Trend Themes
1. Premium Sandwich Ingredients - As Starbucks has demonstrated, businesses can elevate simple menu items such as chicken sandwiches by adding premium ingredients.
2. Slow Cooking Techniques - Slow cooking chicken, as showcased by Starbucks' Homestyle Chicken & Double-Smoked Bacon Sandwich, can add tenderness and flavor to menu items.
3. Sweet and Savory Combinations - By serving its Homestyle Chicken & Double-Smoked Bacon Sandwich on an apple brioche bun, Starbucks has demonstrated how sweet and savory flavors can complement each other in menu items.
Industry Implications
1. Quick Service Restaurants (QSR) - As Starbucks has shown, QSRs can differentiate themselves from competitors by offering premium ingredients in their menu items.
2. Food Processing and Manufacturing - The use of slow cooking techniques and premium ingredients presents an opportunity for food processing and manufacturing companies to develop new food products.
3. Bread and Baked Goods - Businesses that specialize in bread and baked goods, such as the apple brioche bun used in Starbucks' sandwich, can capitalize on the trend of combining sweet and savory flavors in food products.
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