The Herald Sun Sunday Life May 2012 Editorial Stars a Badass Shanina Shaik
Meghan Young — May 30, 2012 — Fashion
References: heraldsun.au & fashiongonerogue
The looks showcased throughout the Herald Sun Sunday Life May 2012 editorial are a cross between tough chic and exotic beauty. While accessories such as a draping nose ring and printed turban speak to the latter (not to mention model Shanina Shaik's overall exotic features), the use of clothing pieces such as chainmail-like skirts and makeup looks that are dark and mysterious add to the former.
The Herald Sun Sunday Life May 2012 editorial was lensed by London-based photographer Jeff Hahn. Stylist Ben Schofield outfitted the Australian beauty in a vibrant, feminine and youthful wardrobe filled with designs from the likes of Paco Rabanne, Maarten Van Der Hors and House of Holland. Her tousled tresses and dramatic eyeshadow were created by beauty artist Gemma Wheatcroft.
The Herald Sun Sunday Life May 2012 editorial was lensed by London-based photographer Jeff Hahn. Stylist Ben Schofield outfitted the Australian beauty in a vibrant, feminine and youthful wardrobe filled with designs from the likes of Paco Rabanne, Maarten Van Der Hors and House of Holland. Her tousled tresses and dramatic eyeshadow were created by beauty artist Gemma Wheatcroft.
Trend Themes
1. Exotic Fashion - There is an opportunity for fashion brands to create unique wardrobe staples that blend and celebrate diverse cultures.
2. Tough Chic - Brands can experiment with creating apparel and accessories that fuse edginess with femininity and that cater to the growing demand for comfortable athleisure wear.
3. Dark Makeup - Beauty brands can consider creating product lines that cater to customers who want to experiment with dark and bold makeup looks.
Industry Implications
1. Fashion Design - Fashion designers and stylists can experiment with blending diverse cultures to create edgy yet feminine clothing pieces and accessories for customers.
2. Athleisure Wear - Apparel brands can focus on creating comfortable athleisure wear that can be worn both in and out of the gym.
3. Beauty Products - Beauty product companies can diversify their offerings by introducing bold and dark makeup looks and products to cater to fashion-forward customers.
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