Photographer Helena Price Helps to Break White-Bro Stereotypes
Meghan Young — April 4, 2016 — Fashion
References: helenaprice & fastcompany
It's easy to think of white guys in t-shirts and sneakers when it comes to the tech world and yet photographer Helena Price has made it her mission to show the world that not everyone behind some of the largest innovations to date have Mark Zuckerberg's mop of curly brown hair or wears Steve Job's New Balances.
Through her portraits series, Techies, Helena Price captures a range of different people from women to Asians and everything in between. They also range in job titles including designers, engineers and product managers. These portraits now populate a website and are accompanied by such descriptions as, "I’m a Canadian queer artist/activist who went back to school at 30."
Through her portraits series, Techies, Helena Price captures a range of different people from women to Asians and everything in between. They also range in job titles including designers, engineers and product managers. These portraits now populate a website and are accompanied by such descriptions as, "I’m a Canadian queer artist/activist who went back to school at 30."
Trend Themes
1. Diversity in Tech - There is a need for more diverse representation in the tech industry, beyond the traditional white male stereotype.
2. Inclusive Recruitment - Tech companies can benefit from inclusive recruitment practices that appeal to a wider range of candidates and encourage diverse perspectives.
3. Humanizing Tech Professionals - Photography or other forms of media that showcase the diversity of backgrounds and experiences among tech professionals can help to humanize the industry and challenge stereotypes.
Industry Implications
1. Technology - There is an opportunity for the tech industry to embrace diversity and challenge traditional stereotypes, which could lead to more innovative problem-solving and a broader consumer base.
2. Photography and Media - Photographers, journalists and other media creators can play a role in promoting diversity and showcasing underrepresented voices and perspectives in the tech industry.
3. Education and Training - Education providers can incorporate diversity and inclusion into tech training programs, helping to provide more opportunities and representation for underrepresented groups in the tech workforce.
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