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Chewy Heart-Shaped Candies

Clean the Sky - Positive Eco Trends & Breakthroughs

Starburst's New Heart-Shaped Jellybeans are Perfect for Valentine's Day

— January 6, 2019 — Lifestyle
Whether you're ready for it or not, Valentine's Day is just around the corner and that means time for Starburst's new heart-shaped jellybeans. Even if you don't have a special person to share the day with, these tasty candies are the perfect gift for yourself.

Starburst's new heart-shaped jellybeans are a seasonal treat that will be around just for the Valentine's Day season. The candies consist of chewy heart-shaped jellybeans in pinks in red and pink hues. Perhaps the best part is that the candies are strawberry and cherry flavored, which are fan-favorite flavors among Starburst lovers. As the brand explains, "Each of these classic candies is like Cupid's arrow to the tongue of anyone they come into contact with. Give the gift that's sure to register a direct hit this Valentine's."


Image Credit: Starburst.
Trend Themes
1. Seasonal Candy Trends - Brands can capitalize on seasonal trends by creating limited-edition items like Starburst's heart-shaped jellybeans for Valentine's Day.
2. Customized Candy Trends - Candy brands can create customized candy shapes and flavors, like heart-shaped jellybeans with popular flavors, to attract customers looking for unique and personalized gifts.
3. Holiday-themed Candy Trends - Candy brands can create holiday-themed items for various occasions (like Valentine's Day) to tap into a larger consumer market and increase sales during specific times of the year.
Industry Implications
1. Confectionery Industry - The confectionery industry can create limited-edition seasonal treats, like Starburst's heart-shaped jellybeans, to generate sales and interest among customers during specific times of the year.
2. Gift Industry - Gift companies and retailers can stock up on limited-edition seasonal candy items, like Starburst's heart-shaped jellybeans, to sell as unique and personalized gifts for various occasions.
3. Holiday and Seasonal Industry - Holiday-themed companies can partner with candy brands to create limited-edition candy items, like Starburst's heart-shaped jellybeans, that align with specific holidays or seasons to increase consumer engagement and sales.
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