'Heart' by Pawel Nolbert Promotes Olive Oil as Good for the Ticker
Amelia Roblin — December 14, 2010 — Lifestyle
References: behance.net & whitezine
Curiosity compels me to look at these anatomical animations, but 'Heart' by Pawel Nolbert is otherwise quite hard to observe. The graphic designer produced these prints for the promotion of Andalusian extra virgin olive oil, advertising its heart health qualities.
The gallery displays a collection of cardio cavity image studies as 'Heart' by Pawel Nolbert was gradually brought to life. In these animations created from a collaboration with McCann Erickson Madrid, the vital blood-pumping organ has become a fiery vegetable-fueled engine.
The gallery displays a collection of cardio cavity image studies as 'Heart' by Pawel Nolbert was gradually brought to life. In these animations created from a collaboration with McCann Erickson Madrid, the vital blood-pumping organ has become a fiery vegetable-fueled engine.
Trend Themes
1. Anatomical Animations - Opportunity for developing interactive educational tools for medical professionals and students.
2. Health-focused Advertising - Possibility for promoting other heart-healthy foods and supplements through creative graphic designs.
3. Sustainable Food Alternatives - Potential for highlighting the benefits of plant-based oils as renewable alternatives to traditional sources of energy.
Industry Implications
1. Medical Education - Creating innovative tools for teaching anatomy and physiology.
2. Advertising and Marketing - Utilizing creative and visually striking designs to promote health-related products.
3. Food and Beverage - Promoting the use of sustainable and healthy food alternatives.
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