The 'Happy Napping' Collection Makes it Easy to Nap in Public
Ellen Smith — August 13, 2017 — Unique
Sleeping on public transportation is a common yet uncomfortable experience, prompting London-based product designer Jisue Park to create 'Happy Napping' -- a collaborative product line of nap-friendly clothing.
The collection consists of both apparel and accessories that were crafted to celebrate the art of napping in public. The line includes a sweatshirt with a small doughnut shape on the breast to enable your partner to sleep on your chest, an inflatable scarf that protects your neck from soreness, and a pillow hat that can transform a bus window into a restful oasis. All items are dual-purpose and discreet, meaning they can be worn as everyday outfits.
The fun product line caters to the needs of a generation of city-dwellers whose long work hours require the discovery of creative napping spots.
The collection consists of both apparel and accessories that were crafted to celebrate the art of napping in public. The line includes a sweatshirt with a small doughnut shape on the breast to enable your partner to sleep on your chest, an inflatable scarf that protects your neck from soreness, and a pillow hat that can transform a bus window into a restful oasis. All items are dual-purpose and discreet, meaning they can be worn as everyday outfits.
The fun product line caters to the needs of a generation of city-dwellers whose long work hours require the discovery of creative napping spots.
Trend Themes
1. Nap-friendly Clothing - Opportunity for apparel companies to create innovative and comfortable clothing that supports public napping.
2. Dual-purpose Accessories - Opportunity for accessory brands to design versatile and discreet products that cater to the needs of busy professionals.
3. Creative Napping Solutions - Opportunity for designers to create unique and clever products that offer comfort and privacy for napping in public.
Industry Implications
1. Apparel - Clothing companies can explore the market for nap-friendly apparel and offer comfortable and stylish options.
2. Accessories - Accessory companies can develop innovative and multipurpose products that enhance the napping experience.
3. Design - Designers can leverage their creativity to develop novel solutions for public napping, incorporating both style and functionality.
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