The Inkey List PCA Bond Repair Hair Treatment Rebuilds Bonds
Laura McQuarrie — February 6, 2021 — Fashion
References: theinkeylist & glamourmagazine
Some of the most popular hair repair treatments are costly ones and The Inkey List is introducing an affordable alternative with its all-new PCA Bond Repair Hair Treatment. The product takes the form of a low-maintenance, spray-on treatment that's effective for rebuilding broken bonds caused by heat damage, bleaching, chemical treatments or coloring.
For best results, the at-home product is best used as a post-wash hair treatment so that its reparative, strengthening and protective qualities can be maximized. With a unique technology called Granrepair Powerbond, the PCA Bond Repair Hair Treatment promises immediate and lasting results, such as healthier-looking hair that's stronger, shinier and bouncier with less damage and fewer split ends.
The entirety of the product packaging, including the bottle, spray pump, cap and carton, is recyclable.
For best results, the at-home product is best used as a post-wash hair treatment so that its reparative, strengthening and protective qualities can be maximized. With a unique technology called Granrepair Powerbond, the PCA Bond Repair Hair Treatment promises immediate and lasting results, such as healthier-looking hair that's stronger, shinier and bouncier with less damage and fewer split ends.
The entirety of the product packaging, including the bottle, spray pump, cap and carton, is recyclable.
Trend Themes
1. Affordable Hair Repair - There is an opportunity for beauty companies to develop and market more affordable hair repair treatments for those who cannot afford costly ones.
2. Low-maintenance Hair Repair - There is an opportunity for hair care companies to develop and market low-maintenance hair repair treatments that can easily be used at home.
3. Recyclable Packaging - There is an opportunity for companies across industries to prioritize recyclable packaging in their products as consumers become more environmentally conscious.
Industry Implications
1. Beauty - The beauty industry can benefit from creating affordable and low-maintenance hair repair treatments for those in need.
2. Hair Care - The hair care industry can invest in developing new and innovative hair repair technologies that can replace costly salon treatments and reduce heat damage, shedding, or split ends.
3. Packaging - The packaging industry can capitalize on the growing importance of recyclable materials and push for greater adoption of sustainable packaging practices.
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