The Splat The Suicide Squad Hair Dye Kits Come in Six Colors
Michael Hemsworth — June 16, 2021 — Marketing
References: splathaircolor & drugstorenews
The Splat The Suicide Squad hair dye kits have been unveiled by the brand as its latest partnership with Warner Bros. Pictures that will offer avid fans of the namesake film with a way to gear up for its upcoming release.
The hair dyes come in six colors to choose from including Luscious Raspberries featuring Harley Quinn, Lightening Bleach featuring Blackguard, Purple Desire featuring Mongal, Pink Fetish featuring Ratcatcher 2, Blue Envy featuring Bloodsport and Sinful Silver featuring Polka-Dot Man. The kits each come with two trading cards that are part of a collection of 16 that boast characters from the film.
Developlus Vice President of Marketing Jennifer Paulson boasted about the new Splat The Suicide Squad hair dye kits saying, "Having previously aligned with Warner Bros. Pictures for “Suicide Squad” and “Birds of Prey”, we are thrilled to be partnering for the third time around. The looks from “The Suicide Squad” will inspire fans everywhere and as a brand that strongly encourages expressing individuality, we are extremely excited to bring hair color users these limited-edition color kits.”
The hair dyes come in six colors to choose from including Luscious Raspberries featuring Harley Quinn, Lightening Bleach featuring Blackguard, Purple Desire featuring Mongal, Pink Fetish featuring Ratcatcher 2, Blue Envy featuring Bloodsport and Sinful Silver featuring Polka-Dot Man. The kits each come with two trading cards that are part of a collection of 16 that boast characters from the film.
Developlus Vice President of Marketing Jennifer Paulson boasted about the new Splat The Suicide Squad hair dye kits saying, "Having previously aligned with Warner Bros. Pictures for “Suicide Squad” and “Birds of Prey”, we are thrilled to be partnering for the third time around. The looks from “The Suicide Squad” will inspire fans everywhere and as a brand that strongly encourages expressing individuality, we are extremely excited to bring hair color users these limited-edition color kits.”
Trend Themes
1. Comic-themed Hair Dyes - Brands can partner with popular films and shows to bring limited-edition hair dye kits, providing a new way for fans to express their love.
2. Trading Card Incentives - Including collectible trading cards in product packaging can increase sales by appealing to avid collectors and encouraging repeat purchases.
3. Personalized Hair Care - Providing customers with an affordable and easy way to customize their hair color at home can disrupt the traditional hair care industry.
Industry Implications
1. Film and Entertainment - Brands can partner with popular films and shows to offer limited-edition products that fans will be eager to purchase and collect.
2. Cosmetics - Including unique incentives such as collectible trading cards in cosmetic products can create buzz and excitement among customers.
3. Hair Care - Offering affordable and personalized options for customers to dye their hair at home can disrupt the traditional hair care industry and appeal to a wider customer base.
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