The Swirl'z Party Gummy Mix Has Flavors Like Lemon-Lime 'n Cream
Laura McQuarrie — March 12, 2021 — Lifestyle
References: gummifunmix & prnewswire
Joining Promotion In Motion's Original Gummi FunMix is a new gummy mix that melds bright fruity and creamy flavors. The Swirl'z Party mix boasts colorfully striped gummy candies in varieties like Oranges 'n Cream, Lemon 'n Cream, Lemon-Lime 'n Cream, Strawberries 'n Cream and Blue Raspberries 'n Cream.
Appealing to candy consumers of all ages, the products offer multi-sensory experiences that people crave. The Original Gummi FunMix provides to be particularly appealing to Millennials, thanks to Promotion In Motion's award-winning Party in Every Bag advertising campaign.
Promotion in Motion is also introducing the all-new Tropical Fish Party gummy mix, which has 18 tropical fish shapes and bold fruit flavor combinations like Kiwi Guava 'n Mango, Passion Fruit 'n Lemonade and Watermelon 'n Tropical Punch.
Appealing to candy consumers of all ages, the products offer multi-sensory experiences that people crave. The Original Gummi FunMix provides to be particularly appealing to Millennials, thanks to Promotion In Motion's award-winning Party in Every Bag advertising campaign.
Promotion in Motion is also introducing the all-new Tropical Fish Party gummy mix, which has 18 tropical fish shapes and bold fruit flavor combinations like Kiwi Guava 'n Mango, Passion Fruit 'n Lemonade and Watermelon 'n Tropical Punch.
Trend Themes
1. Creamy Fruit Gummies - Innovation opportunity to experiment with new fruity and creamy flavor combinations in gummy candies.
2. Multi-sensory Experience Products - Opportunity to create more products that appeal to all age groups with unique and exciting multi-sensory experiences.
3. Party in Every Bag Advertising Campaigns - Opportunity to create successful advertising campaigns targeting Millennials, using creativity and uniqueness as selling points.
Industry Implications
1. Confectionery Industry - Innovation opportunity to experiment with new flavor combinations, both fruity and creamy, that can be incorporated into confectionery products to attract consumers.
2. Food and Beverage Industry - Opportunity to create products that offer multi-sensory experiences that appeal to a wide range of age groups, thus gaining consumer loyalty and market share.
3. Advertising Industry - Opportunity to create creative and unique advertising campaigns that successfully target and appeal to millennials, using the 'party in a bag' concept.
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