The Guild Dispensary and Psycho Donuts Teamed Up in Celebration of 420
Riley von Niessen — April 22, 2017 — Lifestyle
The Guild Dispensary in San Jose, California, worked with Psycho Donuts, a nearby popular donut chain, to create cannabis-flavored treats that wouldn't leave consumers feeling too wavy to go about their days.
Rather than making the donuts like edibles, which contain THC, the Guild Dispensary and Psycho Donuts opted to only feature the flavor and aroma of cannabis. To do so, the aromatic compounds that are found in the plant were extracted and infused into the donuts. This process consisted of the Guild Dispensary infusing the extracted liquid into the frosting, which made the donuts smell and taste like cannabis in a way that wasn't too overwhelming.
Despite the lack of THC in the donuts, only those in California who are medicinal marijuana users were able to purchase them on April 20th.
Rather than making the donuts like edibles, which contain THC, the Guild Dispensary and Psycho Donuts opted to only feature the flavor and aroma of cannabis. To do so, the aromatic compounds that are found in the plant were extracted and infused into the donuts. This process consisted of the Guild Dispensary infusing the extracted liquid into the frosting, which made the donuts smell and taste like cannabis in a way that wasn't too overwhelming.
Despite the lack of THC in the donuts, only those in California who are medicinal marijuana users were able to purchase them on April 20th.
Trend Themes
1. Cannabis-infused Food - Opportunity for creating innovative cannabis-inspired food products without the psychoactive effects of THC.
2. Collaborations Between Dispensaries and Food Establishments - Potential for more partnerships between cannabis dispensaries and food establishments to cater to cannabis enthusiasts.
3. Extracting Aromatic Compounds - Advancements in extracting and infusing plant aromatic compounds into various food products for unique flavors.
Industry Implications
1. Cannabis Industry - Creating cannabis-infused food products as a way to expand product offerings.
2. Food and Beverage Industry - Exploring collaborations with cannabis dispensaries to tap into new markets.
3. Flavor and Aroma Extraction Industry - Providing innovative extraction techniques to infuse aromas into different food products.
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