This Limited Greek Honey Box Hints at the Premium Spread Inside
Laura McQuarrie — November 12, 2014 — Lifestyle
References: behance.net & thedieline
This limited edition packaging for 10 Greek Honey with thyme was created to showcase the pure honey with a dark contrasting design. There are several elements on the honey box that play off of popular honey and bee motifs, such as the shape of the number 10 that's been modeled to look like a hexagonal honey wand.
The inclusion of the number 10 in the brand name was chosen because in many countries, tis number is associated with perfection, god or a higher power. Although most of the packaging is opaque, a side of the box does contain a peek-through window that gives a glimpse at the honey jar inside, as well as the clarity of the spread.
The inclusion of the number 10 in the brand name was chosen because in many countries, tis number is associated with perfection, god or a higher power. Although most of the packaging is opaque, a side of the box does contain a peek-through window that gives a glimpse at the honey jar inside, as well as the clarity of the spread.
Trend Themes
1. Limited Edition Packaging - Opportunity for brands to create exclusive packaging designs that elevate the perception of their products.
2. Playful Motifs - Potential for incorporating fun and creative elements in packaging to engage consumers on an emotional level.
3. Transparency in Packaging - Demand for transparent windows in packaging that allow consumers to see the product inside and assess its quality.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to differentiate their products through innovative packaging designs.
2. Design and Branding - Potential for design companies to collaborate with brands to create unique and eye-catching packaging designs.
3. Consumer Goods - Demand for transparent packaging presents an opportunity for consumer goods companies to enhance product visibility and appeal.
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