MOSOOM's Grain Packaging Appeals to Households of One
Laura McQuarrie — February 16, 2015 — Lifestyle
References: mosoom.org & packagingoftheworld
MOSOOM's grain packaging design was developed to satisfy single people who lead busy lives, but are also concerned about their health when it comes to meals that are quick and easy to prepare. Finding that the widely available convenience store food just didn't cut it, MOSOOM developed these fresh rice jars in order to provide a practical form that could be labelled with nutritional information that is scarcely found on ready-made meals.
MOSOOM offers two rice types, including polished and unpolished grains. Each Sunday, people are able to put in an order of rice to a farmer and have it delivered to them the following day. As well as providing practical portions for a family of one, the glass packaging can be recycled, reused or upcycled to cut down on waste.
MOSOOM offers two rice types, including polished and unpolished grains. Each Sunday, people are able to put in an order of rice to a farmer and have it delivered to them the following day. As well as providing practical portions for a family of one, the glass packaging can be recycled, reused or upcycled to cut down on waste.
Trend Themes
1. Single-serve Packaging - Opportunity for innovative packaging solutions that cater to the needs of busy single individuals.
2. Health-conscious Convenience - Creating ready-to-eat meals that prioritize health by including nutritional information and using fresh ingredients.
3. Sustainable Packaging - Developing eco-friendly packaging options that can be recycled, reused, or upcycled to reduce waste.
Industry Implications
1. Food Packaging - Consider opportunities to design packaging that meets the demands of single individuals who prioritize health and convenience.
2. Food Delivery - Explore the potential of offering personalized meal deliveries to accommodate the needs of single households.
3. Sustainability Solutions - Identify ways to reduce packaging waste and promote the use of eco-friendly materials in the food industry.
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