Buy the Gossip Girl Wardrobes
Bianca — September 2, 2008 — Pop Culture
References: cwtv
Psst, have you heard? Gossip Girl is back! The popular TV show about rich New York high school students comes back just as real life students return to their lockers.
Like last seasons, Gossip Girl is sure to influence the fashion choices of school-ages girls, from tweens to teens. The CW's Gossip Girl website lets you browse by brand, character, episode of product.
They want to ensure you don't miss out on the chance to dress exactly like Serena, Blair or the rest of the crew.
The first episode aired this week, but we feel like the show has already been back for a while after being bombarded with Gossip Girl promotions, like the ads featured below.
Knowing new episodes of Gossip Girl will be airing weekly makes going back to school a little bit more bearable don't you think? And I have to say, poor parents. After back-to-school wardrobe shopping, they'll soon be digging in their pockets again to fund the Gossip Girl inspired wardrobes throughout the semester.
Like last seasons, Gossip Girl is sure to influence the fashion choices of school-ages girls, from tweens to teens. The CW's Gossip Girl website lets you browse by brand, character, episode of product.
They want to ensure you don't miss out on the chance to dress exactly like Serena, Blair or the rest of the crew.
The first episode aired this week, but we feel like the show has already been back for a while after being bombarded with Gossip Girl promotions, like the ads featured below.
Knowing new episodes of Gossip Girl will be airing weekly makes going back to school a little bit more bearable don't you think? And I have to say, poor parents. After back-to-school wardrobe shopping, they'll soon be digging in their pockets again to fund the Gossip Girl inspired wardrobes throughout the semester.
Trend Themes
1. TV Show-inspired Fashion - Opportunity to create websites or apps that curate and sell fashion items inspired by popular TV shows like Gossip Girl.
2. Character-based Fashion Browsing - Opportunity to develop websites or platforms that allow users to browse fashion items based on TV show characters or specific episodes.
3. Influencer Marketing in TV Shows - Opportunity for brands to partner with TV shows to promote and sell their products through influencer marketing and product placement.
Industry Implications
1. Fashion - The fashion industry can leverage TV show fashion trends to create new lines or collections targeted at younger demographics.
2. E-commerce - E-commerce companies can develop platforms that curate and sell fashion items inspired by popular TV shows, targeting younger demographics.
3. Entertainment - TV show producers and networks can explore new revenue streams through influencer marketing and product placement partnerships with fashion and beauty brands.
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