The Givenchy Fall 2010 Luggage Campaign Uses Bright Hair to Stand Out
Zoe Badley — June 4, 2010 — Fashion
References: givenchy & designscene.net
Designer campaigns normally feature several different ads in order to have customers yearning for its products; however, the Givenchy Fall 2010 luggage campaign only features one ad and everyone’s still craving for a piece.
The winter 2010 ads for Givenchy have been extremely racy and hot with this one only adding heat to the fire. Featuring stunning models such as Mariacarla Boscono, Malgosia Bela and Catherine McNeil beside coveted luggage, this campaign has everyone drooling for more. The ad was photographed by Mert Alas and Marcus Piggott.
The winter 2010 ads for Givenchy have been extremely racy and hot with this one only adding heat to the fire. Featuring stunning models such as Mariacarla Boscono, Malgosia Bela and Catherine McNeil beside coveted luggage, this campaign has everyone drooling for more. The ad was photographed by Mert Alas and Marcus Piggott.
Trend Themes
1. Bright Hair - Opportunity for hair product companies to develop innovative, vibrant hair color options.
2. Limited Campaigns - Opportunity for brands to create single, impactful ad campaigns that generate buzz and desire.
3. Racy Advertising - Opportunity for fashion brands to push boundaries with provocative and attention-grabbing ads.
Industry Implications
1. Hair Products - Opportunity for hair product companies to develop innovative, vibrant hair color options.
2. Fashion - Opportunity for fashion brands to push boundaries with provocative and attention-grabbing ads.
3. Advertising - Opportunity for brands to create single, impactful ad campaigns that generate buzz and desire.
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