Undercover Brings Back the 'Chaos/Balance' Motif for Its New Sneaker Line
Malika Renee Butss — May 28, 2015 — Fashion
Undercover is set to release a two-piece collection of gingham sneakers for the S/S '15 season.
The shoes were designed by the Japanese brand's head designer Jun Takahashi and the gingham sneakers feature the "Chaos/Balance" motif the Undercover brand has come to be known for. Unlike the earlier "Chaos/Balance" sneakers, these shoes feature bold font down the tongues of each sneaker. In black lettering, the words "chaos" and "balance" are placed against a tongue's crisp white backdrop.
Juxtaposed with the sneaker's retro print, these shoes are the perfect mix of street and chic style. Offered in a low-top silhouette, the Undercover's S/S '15 sneakers feature an old-school gingham print with the wearer's choice of blue or black.
Sneaker enthusiasts can expect to find Takahashi's latest creation at Net-A-Porter, End.Clothing and other Undercover stockists.
The shoes were designed by the Japanese brand's head designer Jun Takahashi and the gingham sneakers feature the "Chaos/Balance" motif the Undercover brand has come to be known for. Unlike the earlier "Chaos/Balance" sneakers, these shoes feature bold font down the tongues of each sneaker. In black lettering, the words "chaos" and "balance" are placed against a tongue's crisp white backdrop.
Juxtaposed with the sneaker's retro print, these shoes are the perfect mix of street and chic style. Offered in a low-top silhouette, the Undercover's S/S '15 sneakers feature an old-school gingham print with the wearer's choice of blue or black.
Sneaker enthusiasts can expect to find Takahashi's latest creation at Net-A-Porter, End.Clothing and other Undercover stockists.
Trend Themes
1. Retro Sneaker Revival - The resurgence of retro sneakers presents an opportunity for brands to incorporate nostalgic designs into their offerings.
2. Bold Typography - The use of bold font on sneakers opens up possibilities for brands to make a statement with their designs.
3. Mixing Street and Chic - The blending of streetwear and high-fashion styles allows brands to tap into a diverse consumer base looking for unique fashion choices.
Industry Implications
1. Fashion Retail - Fashion retailers can capitalize on the demand for retro sneakers by stocking brands that offer nostalgic designs.
2. Footwear Manufacturing - Footwear manufacturers have the opportunity to incorporate bold typography into their sneaker designs to attract customers seeking unique styles.
3. Streetwear Fashion - Streetwear fashion brands can leverage the trend of blending street and chic styles to create innovative and distinctive clothing pieces.
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