Collect, Manage and Send Gift Cards With Easy-Using Gyft
Michael Hemsworth — January 4, 2013 — Tech
References: gyft & springwise
Taking the time for gift card management can be tough, but the Gyft app makes collecting and giving the merchandise vouchers effortless. The app works by organizing the gift cards you receive by retailer and quickly displaying the balance on each one. Additionally, it’s simple to give and receive any gift card through Gyft through Facebook, Twitter, email or even text message.
The gift card industry accounts for almost $100 billion of the shopping economy and many of the cards that are purchased become lost, forgotten or expired, which is why gift card management apps like Gyft are essential. With more consumers requesting gift cards for birthdays and holidays, Gyft is a fantastic idea to help foster the transactions and make the process even simpler.
The gift card industry accounts for almost $100 billion of the shopping economy and many of the cards that are purchased become lost, forgotten or expired, which is why gift card management apps like Gyft are essential. With more consumers requesting gift cards for birthdays and holidays, Gyft is a fantastic idea to help foster the transactions and make the process even simpler.
Trend Themes
1. Digital Gift Card Management - Gyft and similar apps disrupt traditional gift card management by providing an organized and convenient platform for users to collect and manage their gift cards digitally.
2. Social Gifting - Gyft's integration with social media platforms allows users to easily give and receive gift cards, presenting an opportunity for brands to leverage social gifting as a marketing strategy.
3. Growing Demand for Gift Cards - The increasing popularity of gift cards in consumer preferences warrants innovation in gift card management apps like Gyft to meet the demand and enhance user experience.
Industry Implications
1. Mobile App Development - As gift organization apps like Gyft gain traction, the mobile app development industry can capitalize on the opportunity to create similar platforms that optimize gift card management.
2. E-commerce - With the gift card industry being a significant part of the shopping economy, e-commerce businesses should explore partnerships or integrations with gift organization apps like Gyft to offer seamless digital gift card experiences.
3. Marketing and Advertising - The rise of social gifting presents an opportunity for marketing and advertising professionals to develop campaigns and strategies that leverage gift organization apps like Gyft to engage with consumers.
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