Made Entirely in Canada, Ghost Pee Focuses on Health and Diversity
Meghan Young — April 16, 2015 — Lifestyle
References: ghostpee
Ghost Pee. Two simple words have been paired together to create a whole new outlook for natural spring water. Ghost Pee is a recently launched brand of bottled water that comes with a slight twist. From its attention-grabbing name to its clean aesthetic and organic flavors, it's hard not to want to grab a bottle or three to try.
The original mint-flavored Ghost Pee option is refreshing while the peach and lime flavors add some variety. Yet at the core of Ghost Pee is strong national pride. Made entirely in Canada starting from an award winning spring in Manitoba, the website reads, "What makes GHOST PEE Canadian is the way we live. Our love of the outdoors, our passion to play and create more than we work. Pushing ourselves more everyday and keeping healthy, well, as best as we can, poutine shops certainly seem to have sprung up allover the place."
The original mint-flavored Ghost Pee option is refreshing while the peach and lime flavors add some variety. Yet at the core of Ghost Pee is strong national pride. Made entirely in Canada starting from an award winning spring in Manitoba, the website reads, "What makes GHOST PEE Canadian is the way we live. Our love of the outdoors, our passion to play and create more than we work. Pushing ourselves more everyday and keeping healthy, well, as best as we can, poutine shops certainly seem to have sprung up allover the place."
Trend Themes
1. Organic Flavored Water - Opportunity to disrupt the bottled water industry by offering a unique and refreshing alternative with organic flavors.
2. National Pride in Product - Potential to disrupt the beverage industry by tapping into consumers' desire for local and national pride in their products.
3. Clean Aesthetic Packaging - Opportunity to disrupt the packaging industry by offering visually appealing and minimalist designs for bottled water products.
Industry Implications
1. Beverage - Ghost Pee has the potential to disrupt the beverage industry with its unique, organic flavored water offerings.
2. Packaging - Ghost Pee's clean and minimalist aesthetic packaging can disrupt the packaging industry by setting new standards for visually appealing designs.
3. Health and Wellness - Ghost Pee's focus on health and its organic flavors can disrupt the health and wellness industry by offering a refreshing and healthier alternative to traditional bottled water.
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