Carl's Jr. is Launching the Ghost Burger & Ghost Breakfast Burger
Katherine Pendrill — September 28, 2024 — Lifestyle
References: carlsjr & finance.yahoo
With October right around the corner, Carl's Jr. has announced the launch of a spooky new burger called: The Ghost. As if that weren't exciting enough, the new burger will also be accompanied by a new Ghost Breakfast Burger.
Designed to "lift your spirits or ease your guilt" after you've been ghosted by a date (or ghosting someone yourself), The Ghost burger will leave your tongue tingling. The Big Angus Ghost starts with a 1/3 lb charbroiled Angus beef patty topped with a slice of extra spicy ghost pepper cheese. The burger also includes applewood-smoked bacon, lettuce, tomato, and onion, all drizzled with a soul-scorching sauce. On the other hand, the new Ghost Breakfast Burger takes a folded egg patty and pairs it with the same ghost pepper cheese and soul-scorching sauce, along with crispy bacon and Hash Rounds as well.
Image Credit: Carl's Jr.
Designed to "lift your spirits or ease your guilt" after you've been ghosted by a date (or ghosting someone yourself), The Ghost burger will leave your tongue tingling. The Big Angus Ghost starts with a 1/3 lb charbroiled Angus beef patty topped with a slice of extra spicy ghost pepper cheese. The burger also includes applewood-smoked bacon, lettuce, tomato, and onion, all drizzled with a soul-scorching sauce. On the other hand, the new Ghost Breakfast Burger takes a folded egg patty and pairs it with the same ghost pepper cheese and soul-scorching sauce, along with crispy bacon and Hash Rounds as well.
Image Credit: Carl's Jr.
Trend Themes
1. Spicy-food Trends - The introduction of ghost pepper-infused menu items highlights consumer demand for extreme heat and adventurous eating experiences.
2. Halloween-themed Promotions - Leveraging the spooky season, brands are creating limited-time offerings that capitalize on holiday excitement to drive sales.
3. Comfort-food Fusion - Combining traditional breakfast elements with high-heat ingredients, these new offerings blend comfort food with an unexpected twist.
Industry Implications
1. Fast-food - Innovative menu items that push the boundaries of flavor are essential for staying competitive in the fast-food landscape.
2. Seasonal Marketing - Introducing themed products during specific times of the year can create a sense of urgency and attract holiday-centric customers.
3. Food Retail - Specialty and limited-edition food offerings can drive foot traffic to retail locations by appealing to niche consumer preferences.
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