The All-Natural Essfertige Erdäapfel German Potatoes are Peeled and Steamed
Alyson Wyers — June 30, 2015 — Marketing
References: behance.net
The fresh packaging design for these German potatoes reflects the natural produce within. Designed by Naples, Italy-based graphic designer Fabrizio de Masi, the Essfertige Erdäpfel brand potatoes come in a white sealed bag, already peeled and steamed. So if you are planning on making mashed potatoes but want to cut out a few steps, these 100% natural German potatoes are the way to go.
The Erdäpfel packs come in a few different varieties, all of which are clearly rich in vitamins and minerals. The packaging showcases the whole potatoes on a white field with either green or orangey yellow details with a youthful zigzag-like pattern.
This is a welcome change from the standard brown paper bag packaging one often sees with potatoes.
The Erdäpfel packs come in a few different varieties, all of which are clearly rich in vitamins and minerals. The packaging showcases the whole potatoes on a white field with either green or orangey yellow details with a youthful zigzag-like pattern.
This is a welcome change from the standard brown paper bag packaging one often sees with potatoes.
Trend Themes
1. Natural Produce Packaging - Providing fresh packaging that reflects the natural produce within, creating a unique selling point for consumers.
2. Pre-cooked Vegetables Trend - Offering pre-cooked vegetables packaged in an innovative way for added convenience.
3. Vitamin and Mineral-rich Produce Trend - Marking packaging with clear indication of the high levels of vitamins and minerals found in the produce to highlight their health benefits.
Industry Implications
1. Food Packaging Industry - Opportunities for innovative and fresh packaging designs for natural produce.
2. Food Service Industry - Creating pre-cooked vegetables that can be quickly prepared by food service professionals.
3. Health Food Industry - Highlighting the health benefits of vitamin and mineral-rich produce to attract health-conscious customers.
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