The Relaunch of Garmin Connect Tailors Its Interface to Individuals
Laura McQuarrie — October 29, 2015 — Lifestyle
References: itunes.apple & cyclingweekly
The Garmin Connect recently underwent a complete overhaul that now lets individual users tailor the in-app graphics and interface to suit their specific needs.
The new app for iOS and Android devices no longer features separate home screens for different sports, with a summary of one's activities from the last month or so. This new app gives users an overview by day, showing a recap of how many steps they've taken, how many hours of rest they've had, as well as how many activities and "active calories" they've burned.
As a hub for all this information, the app is able to collect data from fitness watches and devices. With Bluetooth connectivity, this smart app is even able to collect information about the weather and incoming messages or calls.
The new app for iOS and Android devices no longer features separate home screens for different sports, with a summary of one's activities from the last month or so. This new app gives users an overview by day, showing a recap of how many steps they've taken, how many hours of rest they've had, as well as how many activities and "active calories" they've burned.
As a hub for all this information, the app is able to collect data from fitness watches and devices. With Bluetooth connectivity, this smart app is even able to collect information about the weather and incoming messages or calls.
Trend Themes
1. Personalized App Interfaces - The relaunch of Garmin Connect allows users to tailor interface and graphics to their specific needs, showing a shift towards personalized app interfaces.
2. Daily Activity Overview - Garmin Connect's new app provides users with daily overviews of their activity, indicating a trend towards providing users with comprehensive summaries of their activities.
3. Connected Devices - The use of Bluetooth connectivity to collect information from devices such as fitness watches and weather sensors indicates an increasing trend towards connected devices and their integration with apps for a seamless user experience.
Industry Implications
1. Fitness Technology - Garmin's relaunch of their app and focus on connected devices highlights disruption within the Fitness Technology industry, which is increasingly moving towards personalized app interfaces and daily detailed activity summaries.
2. Mobile App Development - The trend towards personalized app interfaces and daily detailed activity summaries presents innovative opportunities in the Mobile App Development industry as users increasingly expect apps that cater to their individual needs and provide them with comprehensive data analysis.
3. Smart Wearables - Garmin's use of Bluetooth connectivity to collect information from smart wearables and sensors is indicative of disruption within the Smart Wearables industry, where connected devices are increasingly integrated with apps to enhance user experiences through personalized data analysis and management.
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