Gangster Burger Sells Edgy Sandwiches Inspired by Notorious Gangsters
Jonathon Brown — November 4, 2012 — Marketing
References: gangsterburger & themanifesto
With the introduction of Gangster Burger, red meat has never been so dangerous. Gangster Burger is a Toronto burger restaurant where gangster movie enthusiasts can get their burger fix. WIth an entire menu based around prolific gangsters like Al Capone, Pablo Escobar, Jon Gotti and John Dillinger, the Queen St. West take out spot is stacking up on body counts.
Using creative ingredients like plantains, a variety of cheeses and condiments like "blue magic," a new, bolder brand of burger has emerged. Gangster Burger even have a secret menu that includes over-the-top burgers using random ingredients like a glazed donut instead of a bun. Bringing a bit of mystery and danger into the culinary world, Gangster Burger is making quite a name for itself.
Using creative ingredients like plantains, a variety of cheeses and condiments like "blue magic," a new, bolder brand of burger has emerged. Gangster Burger even have a secret menu that includes over-the-top burgers using random ingredients like a glazed donut instead of a bun. Bringing a bit of mystery and danger into the culinary world, Gangster Burger is making quite a name for itself.
Trend Themes
1. Gangster-inspired Food - There is an opportunity for restaurants to create menu items inspired by notorious gangsters, using creative ingredients and bold flavors.
2. Secret Menus - Restaurants can create secret menus for customers who crave a sense of mystery and exclusivity, turning eating out into a unique experience.
3. Edgy Marketing - Brands can appeal to young, adventurous customers by using edgy and unconventional marketing tactics that stand out from traditional ad campaigns.
Industry Implications
1. Food and Beverage - Opportunities for creating unique menu items and use of unconventional ingredients and flavors to cater to specific customers.
2. Hospitality - Creating unique experiences for customers, such as secret menus, can differentiate a business and attract more customers.
3. Marketing and Advertising - Opportunities for brands to think outside the box and appeal to younger generations through unconventional marketing tactics.
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