The Upcoming Game of Thrones Oreo Was Teased on Oreo's Instagram
Amy Duong — February 26, 2019 — Pop Culture
The new Game of Thrones Oreos were unveiled online on Oreo's Instagram account -- it was showcased through a short video clip that features the text Oreo branching out to #ForTheThrone in the signature Game of Thrones font, accompanied with a caption that reads "Cookies are coming."
The new line by the cookie label sets to introduce a selection of chocolate sandwich cookies that were created with inspiration drawn from the iconic HBO television show. According to some online sources, the upcoming cookies will take on a new design and special packaging, breaching its traditional look. The Game of Thrones Oreo cookies are set to hit the markets before the official drop of the show's last season on April 14th.
The new line by the cookie label sets to introduce a selection of chocolate sandwich cookies that were created with inspiration drawn from the iconic HBO television show. According to some online sources, the upcoming cookies will take on a new design and special packaging, breaching its traditional look. The Game of Thrones Oreo cookies are set to hit the markets before the official drop of the show's last season on April 14th.
Trend Themes
1. TV Series-themed Cookies - The trend of creating cookies inspired by popular TV shows presents an opportunity for companies to collaborate with entertainment franchises and tap into fans' enthusiasm.
2. Game of Thrones Oreo - The introduction of Game of Thrones-themed Oreo cookies with a new design and special packaging showcases the potential for cross-promotion between food brands and popular television series.
3. Entertainment-inspired Food Products - The rise of food products inspired by movies and TV shows creates a disruptive opportunity for companies to attract fans by offering unique and immersive culinary experiences.
Industry Implications
1. Confectionery - Confectionery companies can seize the opportunity to create themed products, like TV series-themed cookies, to cater to fans' demand for unique and collectible treats.
2. Entertainment - The collaboration between food brands and popular entertainment franchises, such as Game of Thrones, offers lucrative business opportunities for the entertainment industry to expand their brand reach and merchandise offerings.
3. Marketing and Promotion - The use of TV series-themed food products as promotional items can provide companies with innovative and engaging ways to connect with their target audience and generate buzz around their brand.
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