Y-3 Combines Technology and Fashion in its Latest Running Shoe
Giancarlo D’Andrade — April 2, 2013 — Fashion
References: highsnobiety
These new futuristic shoes from the Y-3 Fall/Winter 2013 collection look like they came straight out of a time machine. Visually and technologically stunning, these shoes give a good look at the future of athletic footwear.
Called the Qasa, these futuristic shoes are the brainchild of high-fashion designer Yohji Yamamoto and athletic shoe titan Adidas. They boast a sock-like cut and sewn upper, as well as a bold sole molded from technical sport components, creating a striking and inventive look. A combination of basketball and running shoes, these fly futuristic shoes incorporate Tubular cushion technology inspired by car tires to ensure maximum comfort.
These futuristic shoes look like they'd be right at home on the feet of a ninja — their slick profile and extreme comfort are guaranteed to turn heads wherever they go.
Called the Qasa, these futuristic shoes are the brainchild of high-fashion designer Yohji Yamamoto and athletic shoe titan Adidas. They boast a sock-like cut and sewn upper, as well as a bold sole molded from technical sport components, creating a striking and inventive look. A combination of basketball and running shoes, these fly futuristic shoes incorporate Tubular cushion technology inspired by car tires to ensure maximum comfort.
These futuristic shoes look like they'd be right at home on the feet of a ninja — their slick profile and extreme comfort are guaranteed to turn heads wherever they go.
Trend Themes
1. Futuristic Footwear - Opportunity for brands to develop technologically advanced athletic shoes that incorporate innovative designs for a futuristic aesthetic.
2. Integration of Fashion and Technology - Potential for fashion designers and tech companies to collaborate and create innovative products that combine style with advanced technologies.
3. Comfort-focused Athletic Shoes - Demand for athletic shoes that prioritize comfort by incorporating cushioning technologies inspired by different industries, such as car tires, for maximum comfort during physical activities.
Industry Implications
1. Fashion - Fashion brands can explore the opportunity to integrate advanced technologies and materials in their products to create futuristic and visually striking footwear.
2. Sportswear - Sportswear companies can leverage innovative cushioning technologies and futuristic designs to create athletic shoes that offer both style and performance.
3. Technology - Tech companies can collaborate with fashion designers to develop technologically advanced footwear that combines cutting-edge features with sleek and fashionable designs.
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