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Clever Copyright Cocktails

Clean the Sky - Positive Eco Trends & Breakthroughs

The Apple Trademark is Transformed in These Belarusian iFrukt Juices

— July 11, 2011 — Unique
On these featured Belarusian iFrukt juice boxes, the classic Apple logo has been transformed to become something that's colorful and unique. The company's new line of iFrukt juices was created in hopes to attain as much popularity as the Apple brand has over the last few years.

The Belarusian iFrukt juice box logo is similar in its image and product name. I am not sure what sort of trademark Apple has over its logo, but I'm sure the individuals there too, will get a good laugh out of these clever cocktails. Regardless of whether you're a fan of Apple or not, I'm sure these yummy juices will still catch your attention.
Trend Themes
1. Creative Brand Transformation - The use of the Apple logo in Belarusian iFrukt juice boxes showcases the trend of transforming well-known brand imagery to create unique and eye-catching products.
2. Popularity-inspired Product Lines - The creation of the iFrukt juices aims to tap into the popularity and appeal of the Apple brand, highlighting the trend of developing products that align with successful brands.
3. Humorous Brand Parodies - The iFrukt juice boxes featuring a modified Apple logo demonstrate a trend of using humor and parody to create engaging products that grab attention.
Industry Implications
1. Beverage Industry - The iFrukt juices offer an opportunity for the beverage industry to explore creative branding techniques that can differentiate their products and attract consumers.
2. Consumer Electronics - The iFrukt juice boxes playfully interact with the Apple trademark, suggesting an opportunity for the consumer electronics industry to experiment with unconventional collaborations and branding strategies.
3. Promotional and Gift Products - The iFrukt juices with the modified Apple logo present an opportunity for the promotional and gift industry to create unique and personalized products that incorporate recognizable brand elements.
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