Four&Sons; Focuses on the Artistic Side of Canine Culture
Meghan Young — November 4, 2014 — Lifestyle
References: fourandsons & refinery29
Four&Sons; is an Australian website that focuses on canine culture. After three years in the business, Four&Sons; has decided to branch out and introduce a print magazine that could easily be treated as a coffee table book. It is filled with artistic renditions of man's best friend including a photo series of decaying dog houses by Mark Ruwedel as well as a short story about an imaginary mutt by Dave Eggers.
Filled with 143 pages of stunning work, Four&Sons; debut issue also featured an adorable photoshoot of soapy pups, who are clearly not very happy that they have to take a bath. With the second issue out already, it is only safe to assume the first was a success.
Filled with 143 pages of stunning work, Four&Sons; debut issue also featured an adorable photoshoot of soapy pups, who are clearly not very happy that they have to take a bath. With the second issue out already, it is only safe to assume the first was a success.
Trend Themes
1. Canine Culture - Opportunity for innovative businesses to create products and services that cater to dog owners and enthusiasts.
2. Print Magazine Revival - Disruptive innovation opportunity for digital publishers to explore the print magazine format and reach a new audience.
3. Artistic Renditions - Potential for artists and photographers to create unique and captivating artwork featuring dogs, tapping into the growing demand for pet-related art.
Industry Implications
1. Pet Products - Innovative businesses can develop unique and stylish products for dogs, such as designer dog houses and grooming accessories.
2. Publishing - Digital publishers can venture into the print magazine industry, offering visually appealing and niche publications like Four&Sons; to cater to specific audiences.
3. Art and Photography - Artists and photographers can explore the canine theme and create imaginative artworks and photographs that resonate with dog lovers and art enthusiasts alike.
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