The Fornasetti x Valentino Collection Features Signature Italian Flair
Erin Fox — December 11, 2014 — Art & Design
References: fornasetti & hypebeast
The Fornasetti x Valentino collaboration brings together both Italian houses' signature styles. From Fornasetti's signature doe-eyed faces to Valentino's green mixed camo, the collaboration screams Italian style. With pops of red, the collection mainly features the likes of green, black, white and gray. The collection includes plates, sunglasses, stools and serving trays. Known for the porcelain, Fornasetti optimizes on this in the Valentino collaboration.
Fornasetti x Valentino is inspired by the psychological concept of “parallel vision." This entails the ability of the brain to simultaneously process incoming stimuli of differing quality. The illustrations are by 20th century painter Piero Fornasetti and will debut at the Valentino Sala Bianca 945 event in New York on December 10. This limited-edition collection will only be sold at this New York location and will not be available online.
Fornasetti x Valentino is inspired by the psychological concept of “parallel vision." This entails the ability of the brain to simultaneously process incoming stimuli of differing quality. The illustrations are by 20th century painter Piero Fornasetti and will debut at the Valentino Sala Bianca 945 event in New York on December 10. This limited-edition collection will only be sold at this New York location and will not be available online.
Trend Themes
1. Collaboration Couture - Collaborations between fashion brands and home decor companies are an opportunity to create unique and stylish product lines.
2. Signature Italian Flair - Highlighting a brand's distinct heritage and identity through products that leverage their signature styles can be a successful trend in the luxury market.
3. Limited Edition Exclusivity - Releasing exclusive, limited edition products in small quantities can create excitement and drive sales for luxury brands.
Industry Implications
1. Luxury Fashion - Fashion brands can expand their product lines through collaborations with home decor companies to target luxury consumers who value unique and aesthetically pleasing products.
2. Home Decor - Home decor companies can expand their reach and appeal to style-conscious consumers by partnering with fashion brands to create unique and high-end product lines.
3. Art and Design - The use of iconic art and design elements in collaborative product lines can be an opportunity for artists and designers to reach a wider audience and create unique and coveted products.
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