Flowers by Naked: Paradiso Puts Digital Flowers on Display
Laura McQuarrie — August 16, 2016 — Art & Design
References: flowersbynaked & japantrends
Flowers by Naked: Paradiso is the name of a new interactive floral exhibit that's currently running in Tokyo Midtown's Roppongi until the end of the month. The visually stunning exhibit features eight different stations that make the most of projection mapping technology in order to bring fantastical flowers, fauna and other organic elements to life in a world of colors.
As of late, there have been several artful and interactive digital installations of this kind to be launched in Japan that take cues from the natural world. In this format with help from some of the latest cutting-edge technologies, the public is given the chance to interact with familiar parts of nature in new and engaging ways like never before.
As of late, there have been several artful and interactive digital installations of this kind to be launched in Japan that take cues from the natural world. In this format with help from some of the latest cutting-edge technologies, the public is given the chance to interact with familiar parts of nature in new and engaging ways like never before.
Trend Themes
1. Interactive Floral Exhibits - The trend of interactive floral exhibits incorporating projection mapping technology creates immersive experiences for visitors.
2. Artful Digital Installations - Artists are creating visually stunning digital installations inspired by the natural world, utilizing cutting-edge technologies.
3. New Engagement with Nature - Cutting-edge technologies provide opportunities for the public to interact with familiar aspects of nature in innovative ways.
Industry Implications
1. Event Planning and Entertainment - Projection-mapped flower installations can be incorporated into events and entertainment experiences, providing a unique and captivating visual element.
2. Digital Art and Design - The creation of artful and interactive digital installations opens up new possibilities for digital artists and designers to explore creative expression.
3. Experiential Marketing - The trend of immersive floral exhibits creates opportunities for brands to engage customers through interactive and visually striking experiences.
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