Lottie is Launching a Flower Girl Doll for the Royal Wedding
Laura McQuarrie — May 9, 2018 — Life-Stages
References: ca.lottie & toyworldmag
Just a few days ahead of the royal wedding on the 19th of May, Lottie will be adding a Royal Flower Girl Doll to its diverse toy collection.
The doll is depicted in a traditional white satin dress, along with matching shoes and a flower crown, offering a vision for the child that will lead the royal couple down the aisle on their special day.
In the fall of 2017, Lottie launched an Inspired by Real Kids competition and as part of this ongoing initiative, the Royal Flower Girl Doll is set to come in a pack with a piece of art designed by a competition winner. As part of this project, the Lottie Dolls team aims to work closely with kids in designing the products that they are most interested in playing with.
The doll is depicted in a traditional white satin dress, along with matching shoes and a flower crown, offering a vision for the child that will lead the royal couple down the aisle on their special day.
In the fall of 2017, Lottie launched an Inspired by Real Kids competition and as part of this ongoing initiative, the Royal Flower Girl Doll is set to come in a pack with a piece of art designed by a competition winner. As part of this project, the Lottie Dolls team aims to work closely with kids in designing the products that they are most interested in playing with.
Trend Themes
1. Celebratory Dolls - Opportunity for creating dolls that represent and celebrate special events and milestones.
2. Collaborative Design - Opportunity to involve children in the design process and create products they are most interested in
3. Personalized Accessories - Opportunity to offer personalized accessories and add-ons to enhance the play experience
Industry Implications
1. Toy Manufacturing - Manufacturers can capitalize on the trend of creating dolls that reflect real-life events
2. Art and Design - Collaborating with young artists can bring unique and innovative design elements to doll products
3. Personalized Gift Market - Offering customized doll accessories for special occasions can appeal to a niche market of personalized gift buyers
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