Strawberry, Peach or Raspberry
References: purflavoroptions & ohgizmo
With the Pur Water Filtration System you get pure filtered water completed with a hit of fruit flavor straight from your tap. All you need to do is buy special flavor filters and pop them into your system. Press a button and the pure fruit flavor starts to flow in strawberry, peach and raspberry. Oh yeah... and it's sugar free, fat free and has no carbs!
Implications - The unique Pur Water Filtration System with added juice flavors was created by Proctor and Gamble. Each flavor cartridge will last for 75 delicious glasses. This is a great way to get kids and even picky adults to drink up their daily dose of water.
Implications - The unique Pur Water Filtration System with added juice flavors was created by Proctor and Gamble. Each flavor cartridge will last for 75 delicious glasses. This is a great way to get kids and even picky adults to drink up their daily dose of water.
Trend Themes
1. Flavored Tap Water - Disruptive innovation opportunity: Expanding the market for convenient and tasty flavored water by offering a tap water filtration system with fruit flavor cartridges.
2. Filter Technology - Disruptive innovation opportunity: Developing advanced filtration systems that can effectively add flavors to tap water without compromising on quality or taste.
3. Healthy Beverage Alternatives - Disruptive innovation opportunity: Creating innovative products that provide refreshing and healthy alternatives to sugary drinks, appealing to health-conscious consumers.
Industry Implications
1. Home Appliances - Disruptive innovation opportunity: Introducing smart filtration systems for home use that offer customizable flavor options, appealing to consumers seeking convenient and healthy hydration solutions.
2. Beverage Manufacturing - Disruptive innovation opportunity: Collaborating with filtration system manufacturers to develop and produce fruit-flavored water cartridges, targeting the growing demand for healthier beverage options.
3. Consumer Goods - Disruptive innovation opportunity: Launching water filtration systems with fruit flavor cartridges as a new product category, tapping into the market for innovative and convenient hydration solutions.
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