Garden Veggie Flavor Burst Tortilla Chips Come in Two Flavors
Michael Hemsworth — January 30, 2024 — Lifestyle
References: hain & snackandbakery
The Garden Veggie Flavor Burst tortilla chips have been launched by the Hain Celestial Group-owned brand as a series of crispy snacks perfect for satisfying cravings for flavor and crunch. The product comes in two flavors including Nacho Cheese and Zesty Ranch, which are both covered in ample flavoring to make the better-for-you snack a more satisfying option to try out. The chips also feature a variety of colors for a visually satisfying experience thanks to the five kinds of vegetables in the recipe that includes spinach, beet, red bell pepper, carrot and tomato.
Senior Director of Marketing Ed Kaiser commented on the Garden Veggie Flavor Burst tortilla chips saying, "The snacks aisle is crowded with tortilla chips that are viewed as a guilty pleasure. Meanwhile, the few better-for-you tortilla chip options that are available, are often marketed towards adults or specialty diets, such as Keto or low carb. Flavor Burst delivers on the unmet consumer need for a delicious, better-for-you snack that both kids and parents will reach for."
Image Credit: Hain Celestial Group
Senior Director of Marketing Ed Kaiser commented on the Garden Veggie Flavor Burst tortilla chips saying, "The snacks aisle is crowded with tortilla chips that are viewed as a guilty pleasure. Meanwhile, the few better-for-you tortilla chip options that are available, are often marketed towards adults or specialty diets, such as Keto or low carb. Flavor Burst delivers on the unmet consumer need for a delicious, better-for-you snack that both kids and parents will reach for."
Image Credit: Hain Celestial Group
Trend Themes
1. Flavor-burst Tortilla Chips - The launch of Garden Veggie Flavor Burst tortilla chips satisfies the consumer need for a delicious, better-for-you snack option.
2. Ample Flavoring - The use of ample flavoring in Garden Veggie Flavor Burst tortilla chips creates a more satisfying snacking experience.
3. Visually Satisfying Chips - The inclusion of five kinds of vegetables in the recipe of Garden Veggie Flavor Burst tortilla chips provides visually appealing colors for a satisfying snacking experience.
Industry Implications
1. Snack Food - The launch of Garden Veggie Flavor Burst tortilla chips presents an opportunity for the snack food industry to offer more flavorful and healthier options.
2. Better-for-you Snacks - The introduction of Garden Veggie Flavor Burst tortilla chips highlights the growing market for better-for-you snacks that cater to both kids and parents.
3. Tortilla Chip Manufacturing - The success of Garden Veggie Flavor Burst tortilla chips indicates opportunities for tortilla chip manufacturers to develop new, flavorful and visually appealing products.
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