Little Bird Kitchen's 'Fire Syrup' is Versatile and Travel-Friendly
Laura McQuarrie — June 26, 2018 — Lifestyle
References: littlebirdkitchen & projectnosh
From Fire Walker Trail Mix to Jalapeno Simple Syrup and Hot and Sweet Nuts, Little Bird Kitchen offers a variety of products with an emphasis on spice—and its newest creation, Fire Syrup, is no different. Rather than being packaged by the bottle, Fire Syrup comes in a convenient single-serve pouch that comes in a TSA-approved size, making it a travel staple for spice lovers.
The versatile Fire Syrup boasts a simple formula of spicy peppers, water and non-GMO sugar, and it may be used on everything from pizza and ice cream to fruit and steak, or even stirred into coffee.
The new product from Little Bird Kitchen capitalizes on the growing popularity of spicy food, particularly with Millennial consumers who are constantly hoping to find the latest and greatest unexpected flavor experience.
The versatile Fire Syrup boasts a simple formula of spicy peppers, water and non-GMO sugar, and it may be used on everything from pizza and ice cream to fruit and steak, or even stirred into coffee.
The new product from Little Bird Kitchen capitalizes on the growing popularity of spicy food, particularly with Millennial consumers who are constantly hoping to find the latest and greatest unexpected flavor experience.
Trend Themes
1. Spicy Food - Disruptive innovation opportunity: Develop unique and spicy food products to cater to the growing demand for bold and unexpected flavor experiences.
2. Single-serve Packaging - Disruptive innovation opportunity: Create convenient single-serve packaging solutions for food products, especially those that are travel-friendly and TSA-approved.
3. Versatile Syrups - Disruptive innovation opportunity: Explore the creation of versatile syrups that can be used on a variety of foods, catering to consumers seeking convenience and flavor enhancement.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Incorporate spicy ingredients and versatile syrups into food and beverage products to target millennial consumers seeking unique flavor experiences.
2. Packaging - Disruptive innovation opportunity: Develop innovative packaging solutions, such as single-serve pouches, that comply with travel regulations and meet the needs of on-the-go consumers.
3. Hospitality and Travel - Disruptive innovation opportunity: Collaborate with hospitality and travel industry to incorporate TSA-approved, single-serve spicy syrups into hotel amenities, in-flight meals, and travel snack options.
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