Diamond Drunk Makes Luxurious Fine Jewelry Cleaners
Laura McQuarrie — August 4, 2023 — Fashion
References: diamonddrunk & beautypackaging
Diamond Drunk is a new brand that specializes in the creation of non-toxic, plant-derived fine jewelry cleaners with luxurious packaging and fun scents. This brand is bringing an entirely new experience to the jewelry cleaning category with a focus on making the task of cleaning jewelry feel fun and decadent. The brand pairs beautifully colored vessels with its Diamond Detox cleaning concentrate, which can be experienced in fragrant varieties like Malibu Rain, Alchemist Rose or Forbidden Fruit.
Diamond Drunk is a new venture from Toy Box Brands, a new company from Jerrod Blandino and Jeremy Johnson, the creators of Too Faced Cosmetics.
At a time when consumers are tightening their purse strings, brands are innovatively crafting new products and services centered around helping consumers take exquisite care of their existing purchases, thereby adding value to previous purchases.
Diamond Drunk is a new venture from Toy Box Brands, a new company from Jerrod Blandino and Jeremy Johnson, the creators of Too Faced Cosmetics.
At a time when consumers are tightening their purse strings, brands are innovatively crafting new products and services centered around helping consumers take exquisite care of their existing purchases, thereby adding value to previous purchases.
Trend Themes
1. Non-toxic Jewelry Cleaners - The trend of non-toxic jewelry cleaners is disrupting the traditional cleaning products industry by offering a safer and more eco-friendly solution for consumers.
2. Luxurious Packaging - Luxurious packaging is a growing trend in the jewelry cleaning category, providing an opportunity for brands to elevate the overall customer experience and differentiate their products.
3. Fun and Decadent Jewelry Cleaning Experience - Brands like Diamond Drunk are capitalizing on the trend of making jewelry cleaning feel fun and indulgent, offering a unique experience compared to traditional cleaning methods.
Industry Implications
1. Fine Jewelry Cleaners - The fine jewelry cleaners industry is seeing disruption with the emergence of brands like Diamond Drunk, who are redefining the cleaning experience with their innovative products and scented formulas.
2. Consumer Goods Packaging - Luxurious packaging in the jewelry cleaning category presents an opportunity for the consumer goods packaging industry to create innovative and eye-catching designs that enhance the product's appeal.
3. Eco-friendly Cleaning Products - The rise of non-toxic jewelry cleaners is driving innovation in the eco-friendly cleaning products industry, offering a safer alternative to conventional chemical-based cleaning solutions.
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