The SmartPath App Empowers Low-Income People to Better Manage Money
Rahul Kalvapalle — August 11, 2016 — Tech
References: smartpathfinancial & techcrunch
SmartPath is an innovative new smartphone app that is designed to empower people making do with lower-range incomes to improve their financial management abilities.
The app, available for download on the iOS and Android platforms, is specifically targeted towards people who get by on lower incomes. It is designed to make it possible for users to stay on top of their income and expenses at all times, and they can even compete with co-workers on engagement measures.
Financial management is an intimidating process for people who aren't familiar with the big jargon that surrounds the financial world. This is where SmartPath comes in. By demystifying the financial world and allowing users to educate themselves, SmartPath empowers people to wrest control of their financial decision-making.
The app, available for download on the iOS and Android platforms, is specifically targeted towards people who get by on lower incomes. It is designed to make it possible for users to stay on top of their income and expenses at all times, and they can even compete with co-workers on engagement measures.
Financial management is an intimidating process for people who aren't familiar with the big jargon that surrounds the financial world. This is where SmartPath comes in. By demystifying the financial world and allowing users to educate themselves, SmartPath empowers people to wrest control of their financial decision-making.
Trend Themes
1. Financial Management Empowerment - SmartPath app empowers low-income individuals to improve their financial management skills.
2. Gamification of Financial Management - SmartPath app allows users to compete with co-workers on engagement measures to stay motivated in managing their finances.
3. Demystifying Finance for All - SmartPath app demystifies the financial world and provides education to empower users in making informed financial decisions.
Industry Implications
1. Personal Finance - SmartPath app disrupts the personal finance industry by targeting low-income individuals and providing them with tools and education to improve their financial management.
2. Mobile Application - SmartPath app taps into the mobile application industry by offering a user-friendly and accessible platform for individuals to manage their finances.
3. Financial Education - SmartPath app disrupts the financial education industry by providing a demystified and engaging platform for individuals to learn about personal finance and improve their decision-making.
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