Japanese Cat Promoted from Stationmaster to Corporate Executive
Katie Cordrey — January 20, 2010 — Lifestyle
References: pawnation & letsjapan.markmode
Tama-can is one cool cat as she claws her way up the Japanese corporate ladder with apparent ease. First spotted by Trend Hunter when she landed her stationmaster gig, Tama-chan has been promoted from Stationmaster to become the first cat in the world to hold an executive post in a railroad corporation,
Because Tama-can is credited for increasing railway traffic nearly sevenfold, the railroad company plans to rebuild Kishi Station into the shape of a cat’s face in the coming year, but Tama-can won’t be receiving any extra kibbles as a reward. It seems that since that, she’s becoming a bit of a fat cat as a result of all of her success.
See her promotion ceremony in the video above.
Because Tama-can is credited for increasing railway traffic nearly sevenfold, the railroad company plans to rebuild Kishi Station into the shape of a cat’s face in the coming year, but Tama-can won’t be receiving any extra kibbles as a reward. It seems that since that, she’s becoming a bit of a fat cat as a result of all of her success.
See her promotion ceremony in the video above.
Trend Themes
1. Corporate Animal Ambassadors - Opportunity to use animals as brand ambassadors for companies.
2. Promoting Unconventional Talents - Opportunity to recognize and promote unique talents and abilities in non-human beings.
3. Increasing Brand Loyalty - Opportunity to build brand loyalty by engaging with novel and delightful marketing strategies.
Industry Implications
1. Marketing and Advertising - Opportunity for marketers to leverage unconventional marketing strategies involving animals.
2. Entertainment and Media - Opportunity to create engaging content featuring non-human beings.
3. Transportation and Logistics - Opportunity for transportation companies to use unique promotions to increase customer traffic.
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