The Fashion Gone Rogue Miao Editorial Features Femininely Ornate Fashion
Meghan Young — January 25, 2012 — Fashion
References: mueller-heffter.de & fashiongonerogue
The Fashion Gone Rogue Miao online editorial is surprisingly shot in New York City. An urban setting known for its energy and sleepless nights, model Miao Bin Si has somehow found a serene corner to shine in. This photo shoot specifically takes place in New York’s Chinatown. The gritty area contrasts nicely with Si’s femininely ornate outfits.
Shot by Katrin Mueller-Heffter, the Fashion Gone Rogue Miao online editorial was styled by Fay Leshner. She chose a range of sophisticated and whimsical ladylike looks that complement both the backdrop and Si’s calm composure. The outfits, which were pulled from the likes of Diane von Furstenberg, Anna Sui and Thierry Mugler, are further contrasted by relaxed hair and barely there makeup by Andreas Schoenagel.
Shot by Katrin Mueller-Heffter, the Fashion Gone Rogue Miao online editorial was styled by Fay Leshner. She chose a range of sophisticated and whimsical ladylike looks that complement both the backdrop and Si’s calm composure. The outfits, which were pulled from the likes of Diane von Furstenberg, Anna Sui and Thierry Mugler, are further contrasted by relaxed hair and barely there makeup by Andreas Schoenagel.
Trend Themes
1. Urban Serenity - Opportunity for fashion brands to showcase how their ornate and sophisticated looks can be worn in urban settings, creating a disruptive innovation in the fashion industry.
2. Contrasting Elements - Incorporating contrasting elements in fashion shoots, such as gritty urban backdrops with feminine outfits, presents an opportunity for disruptive innovation in the fashion industry.
3. Barely There Makeup - The trend of using barely there makeup in fashion shoots, paired with whimsical and sophisticated outfits, presents an opportunity for disruptive innovation in the beauty industry.
Industry Implications
1. Fashion - The fashion industry can incorporate urban settings and ornate outfits to create innovative fashion styles for consumers.
2. Beauty - The beauty industry can utilize the trend of barely there makeup to develop new, natural-looking products that appeal to consumers.
3. Photography - Incorporating contrasting elements in fashion shoots presents an opportunity for disruptive innovation in photography, as new and unexpected styles emerge.
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